Year in Review: How Did Your 2020 Gift Card Sales Stack Up?
Like everything else in 2020, restaurant gift card sales were unconventional. While the COVID-19 pandemic triggered a 31.8% decline in the number of cards sold across all service types as compared to 2019, some trends were surprising.
QSRs were the ultimate victors, capturing upwards of 60% of the restaurant gift card market, and in-store sales saw the smallest decline of any sales channel. This webinar will provide you with a sense of how your brand's sales stacked up against the rest of the industry, and includes insights from industry experts about what tactics were most successful during a turbulent year.
Fill out the form and enjoy the webinar!