2025 Economic Resilience Guide
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Creating and Optimizing Rewards for a Loyalty Program that Pays
Drive Repeat Visits. Increase Revenue. Build Loyalty That Lasts.
Robust guest loyalty is the difference between flat sales and sustainable growth. But too many c-store loyalty programs fall flat because they over-rely on discounts or are disconnected from real guest behavior.
This webinar changes that.
Join Paytronix Senior Loyalty Strategist Donnie Fairbanks and moderator Megan Billingsley for this insight-packed session that breaks down exactly how to create and fine-tune a loyalty rewards program that delivers measurable ROI without subsidizing behavior or sending irrelevant offers.
Whether you’re launching your first loyalty program or trying to revive a stale one, this session gives you the strategies and examples you need to turn casual guests into die-hard advocates.
You’ll Learn:
- The Loyalty Framework That Actually Pays Off: Discover the key difference between transactional discounts and long-term behavioral loyalty and how to build emotional brand connections that drive recurring spend.
- Data-Driven Personalization at Scale: See how to use loyalty and POS data to identify high-potential guests, tailor offers to real behaviors, and avoid giving away value to customers who would have purchased anyway.
- Reward Structures That Actually Work: Learn how to align both offline and online/digital reward types to guest motivation, segment behavior, and seasonal shifts.
- How to Cross-Pollinate Pump and Store Traffic: Unlock simple, effective strategies for driving fuel-only guests into the store (and vice versa) with targeted, automated offers and messaging.
- Tools for Loyalty Program Longevity: Hear how top-performing operators keep programs fresh, avoid member fatigue, and use first-party data to continuously evolve the value proposition.
Watch the Webinar and Walk Away With:
- A loyalty playbook grounded in real c-store data
- Practical examples of high-impact, low-cost reward strategies
- Immediate steps for increasing ROI from your existing loyalty program
Watch now and turn your guests’ transactions into relationships that pay.