2024 Loyalty Trends Report
Unlock Loyalty’s Full Potential in 2024
From insights to impact
Paytronix runs all of your customer data through our powerful algorithms uncovering actionable insights that you can use to optimize your campaigns, create new opportunities and produce amazing results.
![Customer Insights Hero](https://www.paytronix.com/hs-fs/hubfs/hero_image_2-1.jpg?width=875&height=438&name=hero_image_2-1.jpg)
Customer insights and analytics for restaurants and convenience stores
How it works
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First-party activity creates a data profile for each guest
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Paytronix AI to IASM platform analyzes guest behaviors
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Behavioral trends inform new strategic initiatives
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Targeted, personalized offers and messages trigger new activity
Strategic Marketing Team
We’ve got your back
Offered as an additional service, a dedicated team provides you advice on goal setting, benchmarking, and KPI evaluation, as well as guidance on program design and campaign optimization. It’s good to know you’re not alone in building your programs.
![Strategic Marketing Team](https://www.paytronix.com/hs-fs/hubfs/strategic_marketing_team.jpg?width=700&height=515&name=strategic_marketing_team.jpg)
1:1 Marketing
Personalization to the Nth degree
Profiles are built through guest activity, and this data can help you create personalization at scale, increasing campaign returns up to 500% by quickly and easily tailoring offers and messages around specific habits.
![1 1 Marketing](https://www.paytronix.com/hs-fs/hubfs/1_1_marketing.jpg?width=700&height=515&name=1_1_marketing.jpg)
Predictive Analytics
Improve your “likelihood to succeed”
Paytronix continually monitors your customers’ habits to predict behavior, determining each guest’s “likelihood to” take an action. Organized in a visual dashboard, these insights can be leveraged to create custom programs that deliver amazing results.
![Predictive Analytics](https://www.paytronix.com/hs-fs/hubfs/predictive_analytics_2.png?width=700&height=512&name=predictive_analytics_2.png)
BENEFITS
Get the most out of your marketing efforts
![Benefit Customer LTV](https://www.paytronix.com/hs-fs/hubfs/benefit_customer_ltv.png?width=87&height=94&name=benefit_customer_ltv.png)
Increase Customer Lifetime Value
![Benefit Loyalty](https://www.paytronix.com/hs-fs/hubfs/benefit_loyalty.png?width=113&height=100&name=benefit_loyalty.png)
Increase Loyalty
![Benefit Media Efficiency](https://www.paytronix.com/hs-fs/hubfs/benefit_media_efficiency.png?width=68&height=95&name=benefit_media_efficiency.png)
Improve Media Efficiency
There's more solutions to explore
![Contactless Experiences Icon](https://www.paytronix.com/hs-fs/hubfs/icon_contactless_red.png?width=48&height=54&name=icon_contactless_red.png)
CONTACTLESS EXPERIENCES
![Marketing Automation Icon](https://www.paytronix.com/hs-fs/hubfs/icon_marketing_automation_red.png?width=49&height=55&name=icon_marketing_automation_red.png)
MARKETING AUTOMATION
![Mobile Experiences Icon](https://www.paytronix.com/hs-fs/hubfs/icon_mobile_experiences_red.png?width=38&height=64&name=icon_mobile_experiences_red.png)
MOBILE EXPERIENCES
![Subscriptions Icon](https://www.paytronix.com/hs-fs/hubfs/icon_subscriptions_red.png?width=64&height=61&name=icon_subscriptions_red.png)
SUBSCRIPTIONS
![Employee Dining Icon](https://www.paytronix.com/hs-fs/hubfs/icon_employee_dining_red.png?width=46&height=63&name=icon_employee_dining_red.png)