Behind every successful restaurant or convenience store brand is a personalized digital guest engagement strategy. A digital engagement strategy helps marketers build individual connections with guests. With multi-channel, 1:1 engagement design, advanced segmentation harnesses artificial intelligence to optimize loyalty performance. It’s the next best thing after reading your guests’ minds. Leveraging detailed behavioral data, marketers can predict guest behavior and send them the right offers at the right times.
Paytronix Senior Loyalty Strategist, Hillary Hadley, and Paytronix Product Manager, Aubrey Giasson, join us for this webinar on the future of digital guest engagement.
You will learn:
- How advanced segmentation works in tandem with the customer lifetime journey via 1:1 campaigns
- How to use and calculate customer lifetime value
- How to leverage smart tools that improve CRM and free up your staff
