Our Annual Online Ordering Report Is Now Available - Download Here!

How Duffy’s Mastered Gift Cards in a Flash

Duffys GC Resource Tile

With $326 million in sales in 2022, gift cards are a key part of any brand’s guest engagement strategy. And that’s not surprising — gift cards offer restaurants a great way to empower brand advocates. Duffy’s Sports Grill is an example of a brand that is finding innovative ways to engage guests through gift cards. After a decade of gift card offerings, Duffy’s launched a new gift card campaign in 2020:  a series of flash sales in which customers could buy physical gift cards with free, pre-loaded bonus points. After seeing great returns, they did it again. But this time, focused on e-gift, and the results were staggering. 
 
In this webinar we’ll discuss: 

  • How Duffy’s designed and executed successful gift card campaigns 
  • What you need to know about gift cards: trends, guest mindsets, fraud mitigation 
  • How to make the most out of the holiday season with gift cards 
X

Paytronix uses cookies to deliver the best possible experience to you. In order to continue using this website, you agree that we may store and access cookies on your device.

Ok, I understand Privacy Policy