Is your loyalty program ready for 2023? 

What you need to know before launching a subscription program

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Thanks to pioneers like Netflix, subscription models are now a part of the average consumer's daily life. Subscriptions have grown from something associated with mail to infiltrate nearly every part of our lives, from entertainment to clothing and meals. 

C-stores and restaurants are now beginning to enter this lucrative space. Unlike Internet-based companies like Amazon and StitchFix, these retailers are targeting consumers via mobile apps. The brands making a splash with this new model are focused on bringing consumers into the physical store by charging a recurring monthly fee for commonly repeated purchases like coffee and fuel. These on-premise subscriptions can leverage AI-driven offers and offer consistent data insights. 

Watch this webinar to learn everything you need to know about launching a subscription program, like:

  • How subscriptions can drive incremental revenue and complement existing loyalty programs
  • A breakdown of the most common subscription formats
  • Key considerations when launching a subscription program

Fill out the form and enjoy the webinar!

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CLV Data Brief Gift 2
Unwrap Customer Lifetime Value this Winter

Major brands like Disney and Amazon know their customers' value backwards and forwards. But this valuable metric isn't reserved just for multi-billion dollar brands. Thanks to readily available data, now restaurants and convenience stores can calculate this powerful metric as well.

Read this research brief from our Data Insights team and see how you can better understand the value of each of your customers before the New Year.

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