Is your loyalty program ready for 2023? 

What does Gen Z want from C-Stores?

Top View Picture Of Young People That Staring At Gadgets Picture Id906723736
Currently, out of all the consumers who visit convenience stores before noon, only 11% of them are part of Generation Z.

By 2020, Generation Z is expected to account for 40% of all consumers. This generation contains tens of millions of young consumers, each of whom needs to eat breakfast every day. However, only a small percentage are currently going to C-Stores in the morning hours. 

For a generation that is consistently on the go, these young consumers are an opportune market segment that C-Stores should really be considering as 36% of all trips that Gen Z’s make are for ‘grab and go’ items. 

You’ll learn:
  • How to effectively engage with Gen Z
  • What these consumers are looking for
  • Tips to drive increased visits from Gen Z

We hope you enjoy the webinar!

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CLV Data Brief Gift 2
Unwrap Customer Lifetime Value this Winter

Major brands like Disney and Amazon know their customers' value backwards and forwards. But this valuable metric isn't reserved just for multi-billion dollar brands. Thanks to readily available data, now restaurants and convenience stores can calculate this powerful metric as well.

Read this research brief from our Data Insights team and see how you can better understand the value of each of your customers before the New Year.

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