With more than 20 years of experience building and managing loyalty programs, Mike Lynch has seen it all. In this 30-minute session, he’ll share first-hand knowledge of what works and what doesn’t work in loyalty operations, analysis, and keeping valuable members active for years.
In this presentation, Mike details several valuable lessons, including:
- The value of having the right technology.
- Why you need marketing-friendly data analytics tools.
- How to “change the rules” to keep up with a constantly evolving market
This unique Q+A session will provide the knowledge one can only gain by working in the industry as long as Mike. When it’s over, you’ll be excited to leverage the lessons learned to bolster your program’s impact.
Enjoy the on-demand presentation!