Know Your Guests: Why brands like Taco Bell are embracing loyalty
Taco Bell made waves this summer by launching a new loyalty program, five years after ending their previous effort. Loyalty programs can provide a way to stay engaged with customers, and we’ve found that during difficult times, loyalty members stay true and continue to visit their favorite brands. It’s no wonder that Taco Bell and other brands are embracing loyalty programs, as we move into the second half of this year.
In this webinar, we will cover:
- An overview of the program and how it differs from their last program
- How the new loyalty program stacks up against several program design best practices
- How Taco Bell has embraced the frictionless experience in the past
- Tips for developing a successful loyalty program
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Disclaimer: Paytronix is not affiliated with Taco Bell, or other brands mentioned in this webinar, nor is this webinar sponsored or endorsed by any of these brands. This webinar is strictly based on publicly available information and Paytronix's independent analysis of the industry.