There’s a new growing customer segment in convenience stores: moms. In fact, 44% of women say they shop at convenience stores two to three times a week. Beyond that, more than half of mothers do most of their foodservice shopping at brick-and-mortar stores.
Capturing mothers is of critical importance to the future success of c-stores.
Join us for this webinar to go in-depth and explore strategies of getting mothers into stores and how to attract this growing segment to your brand.
We’ll discuss:
- How to use a loyalty program to attract moms.
- What motivates their purchase decisions?
- The strategies to deploy to win these shoppers
Enjoy the webinar!