Segmentation and targeted messaging will always improve the results of your guest engagement efforts. The more ways you can segment and engage your audience, the better you'll be at maximizing campaign results. This webinar will address five ways to segment and engage your customer base that you may not have considered.
Have you considered targeting everyone who comes in for breakfast on their way to work with dinner offers that they can use on their way home? How about sending those who exclusively visit in certain months a time-sensitive offer that can only be redeemed during times when they don't come in? There are a myriad of ways you can segment and engage your guests, and this webinar will provide five that will leave a real impact on your brand.
Here you will learn three key pieces of information:
- How to identify and extract the data you need for segmentation
- Five unique and effective ways to segment your guests
- What tools you can use to better engage these segments of your guest population
Enjoy the webinar!