Is your loyalty program ready for 2023? 

Contactless Payment at the Pump: Everything You Need to Know

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The Covid-19 pandemic has accelerated growth in consumers’ preference for contactless payments. Industry leaders expect that trend to be sustained even after the pandemic, as consumers become accustomed to a more convenient method of payment.

The next retail segment to make the switch could well be fuel pumps. New contactless technology integrations with partners like P97 and Zipline can enable customers to pay at the pump before they even step out of the car while still using their loyalty account. Not only does this create a frictionless customer experience, but it also allows the retailer to collect valuable customer data that can be used to drive further spending.

Watch this webinar to learn more about: 

  • Big brands already using this technology
  • Why contactless payment is more than a temporary fix
  • The importance of collecting loyalty data at every point of sale

Fill out the form and enjoy the webinar!

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CLV Data Brief Gift 2
Unwrap Customer Lifetime Value this Winter

Major brands like Disney and Amazon know their customers' value backwards and forwards. But this valuable metric isn't reserved just for multi-billion dollar brands. Thanks to readily available data, now restaurants and convenience stores can calculate this powerful metric as well.

Read this research brief from our Data Insights team and see how you can better understand the value of each of your customers before the New Year.

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