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Chipotle, Burger King, and the Drive-Thru Renaissance

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The COVID-19 pandemic completely changed the restaurant landscape in 2020, but one of its most lasting effects appears to be the drive-thru renaissance. According to the NPD Group, by December 2020, drive-thru lanes accounted for 44% of all off-premise orders across the industry. 

With its resurgence, the drive-thru is getting a major technological facelift. Brands like McDonald’s and Burger King are making major investments in AI, while leaders like Chipotle and Checkers & Rally’s are implementing express lanes dedicated to orders placed online.  

In this 15-minute webinar, find a deep-dive into the future of the drive-thru, including: 

  • How and why industry leaders are investing in drive-thru technology
  • The key pieces of technology that will be table stakes in 2022 and beyond
  • How drive-thrus are affecting competition between QSRs and fast-casual restaurants

Disclaimer: Paytronix is not affiliated with Chipotle, Burger King, or other brands mentioned in this webinar, nor is this webinar sponsored or endorsed by any of these brands. This webinar is strictly based on publicly available information and Paytronix's independent analysis of the industry.

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CLV Data Brief Gift 2
Unwrap Customer Lifetime Value this Winter

Major brands like Disney and Amazon know their customers' value backwards and forwards. But this valuable metric isn't reserved just for multi-billion dollar brands. Thanks to readily available data, now restaurants and convenience stores can calculate this powerful metric as well.

Read this research brief from our Data Insights team and see how you can better understand the value of each of your customers before the New Year.


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