First you notice that you’re losing revenue. Then you see a decline in same-store sales and traffic. Your board and shareholders start asking questions and you begin to wonder what caused this problem and how you’re going to fix it.
Well, there’s good news and bad news.
The bad news is that a number of guests probably stopped coming in. These lapsed guests impact traffic and same-store sales. The good news is that winning them back can dramatically improve your financial situation. They are your lowest-hanging fruit and the segment of guests most likely to help drive incremental revenue.
In this webinar we will cover everything you need to know to win back your lapsed guests.
We hope you enjoy the webinar!