Spotlight Series: Virtual Fun

By | April 16, 2020 | Spotlight Series

Our new “normal” is now a world filled with video connections. We have video chat happy hours, movie nights, workout classes, schools and just about anything else. It’s not surprising that restaurants are getting into the game as a way to engage guests with virtual cooking workshops. In fact, many are using registration fees to bolster restaurant relief funds that benefit laid off or furloughed service workers. Classes have ranged from matzo ball workshops to cookie baking demonstrations to intros to making macarons.

It all adds up to providing a home-based activity as a way to both engage guests and derive some additional revenue.

To learn what other creative brands are doing to build customer relationships during this time, connect with us on Twitter and LinkedInand check out our site for more COVID-19 related resources.

As the restaurant industry deals with massive change, we’re spotlighting the brands that are spreading positive messages and uplifting their customers during this isolating time. Many have lessons to teach us all as they work to foster a deep emotional connection with their community.

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The Author
Tiana is the marketing coordinator at Paytronix. She helps bring the Paytronix story to life through content, social, our website and trade shows. In her free time, you can find her binge liking Tom Brady's Instagram photos.

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