Press Releases

G-Que BBQ Serves Up Loyalty, Ordering, and Subscriptions with Paytronix

Denver fast casual brand elevates its digital engagement by moving to a single platform.

Digital Food Ordering Essential for Long-Term Success

Guests using a first-party app return more often, tip better, spend more, and rate restaurants higher. Digital orders now consistently make up about a third of all orders, a 50% increase from pre-pandemic era. There is no more generational divide...

Paytronix Launches in Square App Marketplace

Newton, MA, May 16, 2023 Paytronix announced a new connection with Square. Sellers using Square for Restaurants, will soon be able to add Paytronix Online Ordering. Businesses using square now have online ordering from Paytronix. The...

Toastique Launches on Paytronix

Online ordering is 20% of corporate revenue. New points-based loyalty program. Helps new franchises speed openings. Newton, MA, May 2, 2023 Paytronix announced that Toastique has launched its guest engagement program on Paytronix. The loyalty...

Paytronix Expands Online Ordering to Accept Pony Express Orders

Newton, MA, April 1, 2023 -- Paytronix, the leader in guest engagement for restaurants and convenience stores, today transformed ordering by integrating Paytronix Online Ordering with the Pony Express, America’s legendary express mail service....

Paytronix and mParticle Partnership

Get access to more data with Paytronix to mParticle. Newton, MA – March 21, 2023 Paytronix and mParticle announced a partnership. With data from Paytronix available in mParticle, brands can better connect their data. “Being able to integrate the...

Paytronix Mobile Experience Builder Revolutionizes Mobile App Management

Enables brands to publish real-time updates to reach their mobile guests. Brands can hyper-personalize messages, images, and promotions for 1:1 guest engagement. Builds on the Paytronix suite of offerings that provides brands of all sizes with...

Smitty’s Rewards Restaurant Guests with Paytronix

Newton, MA, February 28, 2023 Paytronix announced that Smitty’s™ has launched MySmitty’s Rewards. MySmitty’s Rewards is easy to use. Smitty's is one of Canada's largest family restaurant chains. Smitty's New Rewards Program Smitty’s new rewards...

Inflation Forces Changes for Both Restaurants and Guests

Restaurant gift card revenue is up 6% year over year; total cards sold is down 2%. Digital and third-party sales are starting to replace in-store purchasing. Guests are spending more by purchasing higher value cards. Newton, MA, February 21, 2023