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- Online ordering is 20% of corporate revenue.
- New points-based loyalty program.
- Helps new franchises speed openings.
Newton, MA, May 2, 2023
Paytronix announced that Toastique has launched its guest engagement program on Paytronix.
The loyalty program is a big part of Toastique’s plan to double in size.
Toastique started with an app and online ordering.
Today, online orders are 20% of sales. Adding a loyalty program will help boost new locations.
Toastique uses Cake POS. Paytronix easily connects to it.
This lets new Toastique units to open with delivery services on opening day.
“Paytronix gives all our stores a boost by providing the ability to bump prices as much as 15% for orders through third parties, such as UberEats and GrubHub,” said Blair Lalor, IT manager, Toastique.
“It’s great advertising. The sooner a store builds a history of good reviews, the more those reviews will drive customer traffic.”
“The expanded Toastique loyalty program provides franchisees with the ability to hit the ground running with a guest-centered marketing program the day they open their doors,” said Chuck Tanowitz, director marketing communications, Paytronix.
“And, with the full Paytronix platform at their fingertips, every Toastique franchisee will be able to dive fully into the data on who is shopping where, when and for what, then implement targeted loyalty campaigns that will get guests visiting and buying more.”
Toastique already manages the menus of delivery services through Paytronix.
About Toastique
Toastique was founded in 2017 by Brianna Keefe. She believes healthy food should be simple to understand and accessible to everyone.
The menu includes:
-
Toast-focused dishes
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Smoothies
-
Juices
- Açaí bowls
The main Toastique location is in Washington, D.C. It now offers franchises.
About Paytronix
Paytronix is the leader in Digital Customer Engagement for restaurants and c-stores. We are #1 in digital guest engagement.
For more info, visit Paytronix.com.
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