Delivering On Restaurant Rewards, a PYMNTS and Paytronix collaboration, draws from a survey of a census-balanced panel of 2,089 U.S. consumers about the types of restaurants from which they order, whether they use those restaurants’ loyalty and rewards programs and the types of rewards they would like to receive to understand how restaurants can customize their rewards offerings to enhance their businesses.
INSIDE THE NOVEMBER STUDY:
- 43 percent: Share of restaurant customers who use loyalty and rewards programs
- 39 percent: Portion of restaurant customers who say rewards programs would boost their spending
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