Is your loyalty program ready for 2023? 

The Digital Divide: The Move to the Metaverse

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The Digital Divide: The Move To The Metaverse, a PYMNTS and Paytronix collaboration, examines the relationship consumers, restaurant owners and brands have with the budding metaverse and the direction this might take. We surveyed 2,694 consumers between May 24 and May 27 to learn more about how consumers currently interact with both restaurant technology and the metaverse and their opinions and perceptions about both.

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CLV Data Brief Gift 2
Unwrap Customer Lifetime Value this Winter

Major brands like Disney and Amazon know their customers' value backwards and forwards. But this valuable metric isn't reserved just for multi-billion dollar brands. Thanks to readily available data, now restaurants and convenience stores can calculate this powerful metric as well.

Read this research brief from our Data Insights team and see how you can better understand the value of each of your customers before the New Year.


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