The Order To Eat Tracker®, a PYMNTS and Paytronix collaboration, is a monthly report that examines the evolving restaurant space. The report highlights how fast food, fast-casual and QSR establishments are embracing technology, enhancing loyalty offerings and working with aggregated service providers to offer more seamless in-house and delivery ordering experiences and to improve customer engagement.
INSIDE THIS ISSUE:
- An interview with Kirk Ruoff, founder and CEO of Turning Point Restaurants, on how the chain is using QR code-based payments technology and loyalty programs to increase efficiency and customer satisfaction
- An in-depth look at how younger consumers’ preferences for digital ordering and payment tools continue to grow and how restaurants can marry this technology with loyalty and subscription programs
- The latest headlines from around the order to eat space, including how millennial and Generation Z consumers are leading preferences for takeout and delivery meals and how restaurants are moving ordering and reservations toward text communications and away from phone calls
