Delivering On Restaurant Rewards, a PYMNTS and Paytronix collaboration, draws from a survey of a census-balanced panel of 2,149 U.S. consumers about the types of restaurants from which they order, whether they use those restaurants’ loyalty and rewards programs and the types of rewards they would like to receive to understand how restaurants can customize their rewards offerings to enhance their businesses.
INSIDE THE APRIL STUDY:
- $4,520: Amount that U.S. households spent on food ordered online since the pandemic began.
- $7,792: Amount spent by married parents on food ordered online since the pandemic began.
- 56%: Share of married couples who order from table-service restaurants that do not use loyalty programs simply because they do not believe they are available.
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