Paytronix Loyaltees: Honoring the best of the best in restaurant and c-store marketing

Every year, Paytronix honors the clients that are doing amazing things on the PXS platform with the Loyaltees Awards. It honors the brands using Paytronix to drive truly innovative marketing and loyalty programs.

Last year Caribou Coffee earned recognition for a program that brought together Paytronix software and services to build promotional strategies that used historical data to refine and improve results. Bruster’s Ice Cream, meanwhile, earned kudos for a program that converted traditional punch cards into a modern loyalty program that not only reached 16% penetration in six months, but also drove an increase in traffic during its traditional shoulder seasons of September and January.  Also on the list was Break Time for implementing a monthly rewards challenge that boosted customer spend by more than 25% at its convenience stores.

Now we want your stories. This year we’re looking for programs in one of four key categories:

  • Program Launch: The brands that either launched their first loyalty program or expanded an existing loyalty program during 2019.
  • Marketing Innovation: Showcases strategies that successfully motivated customers to spend more with each visit or visit more frequently through a customer-centric marketing program.
  • Exceptional Guest Experience: Highlights brands that used technology and data to create a consistently excellent guest experience no matter where that interaction took place.
  • Payment Implementation: Recognizes forward-thinking brands that fully integrate their loyalty programs and payments for a frictionless user experience.

It doesn’t cost anything to enter and we’re looking for applications from both restaurant and convenience stores. Winners will be featured in a full-color advertisement; receive a free registration for PXUX, our annual user conference; earn a hand-delivered trophy; and be part of our ongoing media relations efforts as we share the Paytronix story with the world.

Submit a Loyaltees nomination, learn more about the awards program, or read about prior award-winning Loyaltees campaigns and programs visit Entries are due by February 17, 2020.

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The Author
Chuck Tanowitz directs marketing communications for Paytronix.

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