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Platform

What is Paytronix CXP?

Combining online ordering, loyalty, omnichannel messaging, AI insights, and payments in one platform. Paytronix delivers relevant, personal experiences, at scale, that help improve your entire digital marketing funnel by creating amazing frictionless experiences.

A Complete Customer Experience Platform
Online Ordering
Acquire new customers and capture valuable data with industry leading customization features.
Loyalty
Encourage More visits and higher spend with personalized promotions based on individual activity and preferences.
CRM
Build great customer relationships with relevant personal omnichannel campaigns delivered at scale.
Artificial Intelligence
Leverage the most data from the most customer transactions to power 1:1 marketing campaigns and drive revenue.
Payments
Drive brand engagement by providing fast, frictionless guest payments.

Solutions

Paytronix CXP Solutions

We use data, customer experience expertise, and technology to solve everyday restaurant and convenience store challenges.

Contactless Experiences
Accommodate your guests' changing preferences by providing safe, efficient service whether dining-in or taking out.
Customer Insights
Collect guest data and analyze behaviors to develop powerful targeted campaigns that produce amazing results.
Marketing Automation
Create and test campaigns across channels and segments to drive loyalty, incremental visits, and additional revenue.
Mobile Experiences
Provide convenient access to your brand, menus and loyalty program to drive retention with a branded or custom app.
Subscriptions
Create a frictionless, fun way to reward your most loyal customers for frequent visits and purchases while normalizing revenues.
Employee Dining
Attract and retain your employees with dollar value or percentage-based incentives and tiered benefits.
Order Experience Builder
Create powerful interactive, and appealing online menus that attract and acquire new customers simply and easily.

Multi-Unit Restaurant Customer Experience Platform

Loyalty Programs
High-impact customizable programs that increase spend, visit, and engagement with your brand.
Online Ordering
Maximize first-party digital sales with an exceptional guest experience.
Integrations
Launch your programs with more than 450 existing integrations.

Company

About Paytronix

We are here to help clients build their businesses by delivering amazing experiences for their guests.

Meet The Team
Our exceptional customer engagement innovations are delivered by a team of extraordinary people.
News/Press
A collection of press and media about our innovations, customers, and people.
Events
A schedule of upcoming tradeshows, conferences, and events that we will participate in.
Careers
Support
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Resources

Paytronix Resources

Learn how to create great customer experiences with our free eBooks, webinars, articles, case studies, and customer interviews.

See Our Product In Action
E-Books
Learn more about topics important to the restaurant and c-store customer experience.
Webinars
Watch brief videos for tips and strategies to connect with your customers.
Case Studies
Learn how brands have used the Paytronix platform to increase revenue and engage with guests.
Reports
See how your brand stacks up against industry benchmarks, analysis, and research.
Blog
Catch up with our team of in-house experts for quick articles to help your business.

2 min read

Looking ahead: Three Key Focuses for Convenience Stores in 2024

Trade shows are the lifeblood of innovation in the convenience store industry, offering a glimpse into the future and a platform for businesses to learn, adapt, and thrive. In 2023, these gatherings unveiled critical insights for convenience stores, with a spotlight on loyalty programs and online ordering, amid the rising prominence of electric vehicles (EVs) and the growing significance of food service. Here are the top three takeaways our team collected on the road this year that will shape the future of convenience stores in the new year. 

1. The Surge of Electric Vehicles and the Evolution of Convenience: 

One of the most impactful revelations from this year’s trade shows was the escalating presence of electric vehicles (EVs) and the need for convenience stores to adapt to the changing landscape of transportation. As more consumers embrace eco-friendly alternatives, convenience stores learned that integrating EV charging stations can be a game-changer. Trade show discussions emphasized that EV charging is not just about providing a pump; it’s about creating an entire experience. Understanding customer expectations and providing amenities such as good lighting, curbside services, and even on-site facilities can enhance the overall customer experience and boost loyalty in the EV era. 

Learn more: How to Retain Employees and Customers with Engagement Tech 

2. Loyalty Programs as a Catalyst for Growth: 

The second major revelation focused on the paramount importance of loyalty programs. In an era where customer loyalty can make or break a business, convenience stores learned that loyalty programs are more than just a trend – they’re a strategic imperative. Trade show discussions underscored that as loyalty programs become more sophisticated, there’s a need to revisit the basics. Simplifying the sign-up process to reduce friction and ensuring a consistent brand affinity across loyalty programs, in-store experiences, and social media marketing emerged as crucial elements. With the ever-growing competition, convenience stores recognized that a well-designed loyalty program can be a powerful tool for customer retention, driving repeat business, and fostering brand loyalty. 

Learn more: C-Store Loyalty Report: 2023 from Paytronix 

3. Foodservice Innovation and Shifting Consumer Behavior: 

The third key takeaway centered around the transformation of food service within convenience stores. As the pandemic reshaped consumer habits, trade shows highlighted a significant disruption in breakfast as a food service daypart. Convenience stores learned that the breakfast rush, once a primary driver, has evolved, with customers shifting their focus to lunch and late-night meals. The need to adapt food offerings and timing became evident, with a realization that the post-COVID era demands a reevaluation of strategies. The takeaway for convenience stores was clear: flexibility and innovation in food service are essential for meeting evolving consumer preferences and maintaining a competitive edge. 

Learn more: United Dairy Farmers: How a Nationally Ranked Loyalty Program Drives Customers from Pump to Store 

In conclusion, convenience stores emerged from this year’s trade shows armed with invaluable insights. The rise of electric vehicles, the pivotal role of loyalty programs, and the evolving landscape of food service are shaping the future of convenience retail. By embracing these lessons, convenience stores have the tools to not only survive but thrive in an era of rapid change and heightened customer expectations. The journey ahead involves adapting, innovating, and, most importantly, putting the customer experience at the forefront of every strategic decision.

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