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Platform

What is Paytronix CXP?

Combining online ordering, loyalty, omnichannel messaging, AI insights, and payments in one platform. Paytronix delivers relevant, personal experiences, at scale, that help improve your entire digital marketing funnel by creating amazing frictionless experiences.

A Complete Customer Experience Platform
Online Ordering
Acquire new customers and capture valuable data with industry leading customization features.
Loyalty
Encourage More visits and higher spend with personalized promotions based on individual activity and preferences.
CRM
Build great customer relationships with relevant personal omnichannel campaigns delivered at scale.
Artificial Intelligence
Leverage the most data from the most customer transactions to power 1:1 marketing campaigns and drive revenue.
Payments
Drive brand engagement by providing fast, frictionless guest payments.

Solutions

Paytronix CXP Solutions

We use data, customer experience expertise, and technology to solve everyday restaurant and convenience store challenges.

Contactless Experiences
Accommodate your guests' changing preferences by providing safe, efficient service whether dining-in or taking out.
Customer Insights
Collect guest data and analyze behaviors to develop powerful targeted campaigns that produce amazing results.
Marketing Automation
Create and test campaigns across channels and segments to drive loyalty, incremental visits, and additional revenue.
Mobile Experiences
Provide convenient access to your brand, menus and loyalty program to drive retention with a branded or custom app.
Subscriptions
Create a frictionless, fun way to reward your most loyal customers for frequent visits and purchases while normalizing revenues.
Employee Dining
Attract and retain your employees with dollar value or percentage-based incentives and tiered benefits.
Order Experience Builder
Create powerful interactive, and appealing online menus that attract and acquire new customers simply and easily.

Multi-Unit Restaurant Customer Experience Platform

Loyalty Programs
High-impact customizable programs that increase spend, visit, and engagement with your brand.
Online Ordering
Maximize first-party digital sales with an exceptional guest experience.
Integrations
Launch your programs with more than 450 existing integrations.

Company

About Paytronix

We are here to help clients build their businesses by delivering amazing experiences for their guests.

Meet The Team
Our exceptional customer engagement innovations are delivered by a team of extraordinary people.
News/Press
A collection of press and media about our innovations, customers, and people.
Events
A schedule of upcoming tradeshows, conferences, and events that we will participate in.
Careers
Support
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Order & Delivery Login

Resources

Paytronix Resources

Learn how to create great customer experiences with our free eBooks, webinars, articles, case studies, and customer interviews.

See Our Product In Action
E-Books
Learn more about topics important to the restaurant and c-store customer experience.
Webinars
Watch brief videos for tips and strategies to connect with your customers.
Case Studies
Learn how brands have used the Paytronix platform to increase revenue and engage with guests.
Reports
See how your brand stacks up against industry benchmarks, analysis, and research.
Blog
Catch up with our team of in-house experts for quick articles to help your business.

1 min read

Contactless Dining Already Has a Strong Foothold

Contactless Dining Already Has a Strong Foothold

The seismic shift in consumer behavior brought on by the Covid-19 pandemic has changed Americans’ attitudes toward work, school and shopping; but their appetite for dining out remains.

In a survey conducted by PYMNTS, consumers listed restaurants as the second-most commonly cited reason they wanted to leave their homes. Restaurants were also ranked third in what those surveyed deemed the “most important” reason, just behind seeing family and friends and returning to work.

While consumers want to return to normal activities, they need to feel safe in doing so. Last week, Paytronix launched Contactless Dining, a new platform for engaging guests on-premise while maintaining a safe social distance.

The trend toward contactless dining options, while in its infancy, already has a strong foothold in the market:

McDonald’s, a worldwide QSR giant and longtime industry leader, adopted an Order & Pay app to augment its existing drive-thru operations, seeing a consumer demand for contactless, order-ahead technology even before the pandemic. Not only do guests get to stay in their car, they’re able to avoid handing over their cash or credit card, highlighting a trend toward contactless payment and raising questions about the best way to integrate touch-free loyalty.

And it’s not just the giant brands getting on board: a local favorite in Saugus, Massachusetts with a cult-like following, Kowloon adopted Paytronix Order & Delivery to power an outdoor drive-in theater and carhop that has proved to be a huge hit with guests.

“Online ordering was always an important part of our business, but now it’s even more important, and I’m looking at it and wondering how we went without it before,” said Bob Wong, who owns and runs the business with his siblings.

Contactless innovation is also useful as dining moves outdoors, where servers are further from POS system terminals. By enabling guests to order from their phone, the service is both seamless and safe. Cities and towns across America have been getting creative, shutting down streets to traffic to create a pedestrian walkway and additional space for alfresco dining. The concept has proven to be a success in cities like Waltham, Massachusetts.

More lighthearted and entertaining tactics have been employed elsewhere, like a German café that taped pool noodles to lightweight fedoras to prevent guests from gathering too closely. These trends and silly, fun, and on the wilder side, but their novelty will wear off in time; it’s the technology that will find a lasting home in our dining culture.

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