When Popeyes launched a new chicken sandwich earlier this month, its locations were flooded with large crowds of people eager to give it a try. Interest in the new offering was also fueled by social media, as the Twitter accounts of several...
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In the age of Big Data, having a wealth of information can be both a blessing and a curse. There are many valuable insights to gain, but you need a...
Technology continues to change the relationship between guests and their favorite brands. Today, one-click ordering, cashless payments, and...
Do you plan your digital marketing campaigns months in advance? Do you run the same generic campaigns on a regular basis and across the same...
PXUX isn’t just any conference – it’s an experience. It’s a group of likeminded people who are focused on optimizing the guest journey, building a...
Guest engagement programs allow you to learn about and engage with the customers who participate. But what about the guests you don’t know – the ones...
Whether catering is already an established part of your restaurant or a new addition, offering your catering customers a rewards program designed...
Even the most brilliantly conceived loyalty program is only as good as its results. These new dashboards make it so much easier to evaluate them!
Your guests are going through their phones right now and deleting apps they don’t use. Why would they keep yours? ...
Every restaurant understands that attracting new customers is crucial for sustained success. But even though the millennial generation begins with...
