6 Horrors of Gift Card Programs

Successful programs give brand advocates a simple way to refer your brand to friends, family, and colleagues. Some programs are also used to bolster relations throughout local communities, as well as for trade programs, employee dining, and guest recovery. Overall, gift card programs are beneficial for top-line revenue, but at the same time, they can become a drain on accounting resources and add friction to franchisee relationships.

See if you can relate to any of the gift program horror stories below. And check out the tips offered to steer clear of them.

 

Not Enough Channels
Being Chained to Spreadsheets
Recurring Auditor Nightmares
Holding Guests Hostage
The Franchisee Freak-Out
Guest Recovery Grief
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Not Enough Channels
Being Chained to Spreadsheets
Recurring Auditor Nightmares
Holding Guests Hostage
The Franchisee Freak-Out
Guest Recovery Grief
previous arrow
next arrow
 
 

To learn more about how to optimize your gift card program, click here: https://www.paytronix.com/platform/payments/

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