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What is Paytronix CXP?

Combining online ordering, loyalty, omnichannel messaging, AI insights, and payments in one platform. Paytronix delivers relevant, personal experiences, at scale, that help improve your entire digital marketing funnel by creating amazing frictionless experiences.

A Complete Customer Experience Platform
Online Ordering
Acquire new customers and capture valuable data with industry leading customization features.
Encourage More visits and higher spend with personalized promotions based on individual activity and preferences.
Build great customer relationships with relevant personal omnichannel campaigns delivered at scale.
Artificial Intelligence
Leverage the most data from the most customer transactions to power 1:1 marketing campaigns and drive revenue.
Drive brand engagement by providing fast, frictionless guest payments.


Paytronix CXP Solutions

We use data, customer experience expertise, and technology to solve everyday restaurant and convenience store challenges.

Contactless Experiences
Accommodate your guests' changing preferences by providing safe, efficient service whether dining-in or taking out.
Customer Insights
Collect guest data and analyze behaviors to develop powerful targeted campaigns that produce amazing results.
Marketing Automation
Create and test campaigns across channels and segments to drive loyalty, incremental visits, and additional revenue.
Mobile Experiences
Provide convenient access to your brand, menus and loyalty program to drive retention with a branded or custom app.

Create a frictionless, fun way to reward your most loyal customers for frequent visits and purchases while normalizing revenues.
Employee Dining
Attract and retain your employees with dollar value or percentage-based incentives and tiered benefits.
Order Experience Builder
Create powerful interactive, and appealing online menus that attract and acquire new customers simply and easily.

Multi-Unit Restaurant

Loyalty Programs
High-impact customizable programs that increase spend, visit, and engagement with your brand.
Online Ordering
Maximize first-party digital sales with an exceptional guest experience.
Launch your programs with more than 450 existing integrations.

Small to Medium Restaurants

Loyalty Programs
Deliver the same care you do in person with all your digital engagements.
Online Ordering
Drive more first-party orders and make it easy for your crew.

Convenience Stores

Loyalty Programs
Digital transformations start here - get to know your guests.
Online Ordering
Add a whole new sales channel to grow your business - digital ordering is in your future.
We work with your environment - check it out.


About Paytronix

We are here to help clients build their businesses by delivering amazing experiences for their guests.

Meet The Team
Our exceptional customer engagement innovations are delivered by a team of extraordinary people.
A collection of press and media about our innovations, customers, and people.
A schedule of upcoming tradeshows, conferences, and events that we will participate in.
Paytronix Login

Order & Delivery Login


Paytronix Resources

Learn how to create great customer experiences with our free eBooks, webinars, articles, case studies, and customer interviews.

See Our Product In Action
Learn more about topics important to the restaurant and c-store customer experience.
Watch brief videos for tips and strategies to connect with your customers.
Case Studies
Learn how brands have used the Paytronix platform to increase revenue and engage with guests.
See how your brand stacks up against industry benchmarks, analysis, and research.
Catch up with our team of in-house experts for quick articles to help your business.

2024 Loyalty Trends Report

Unlock Loyalty’s Full Potential in 2024

Service Provider Privacy Policy


Last Revised: March 30, 2021

Table of Contents

Paytronix Systems and the Brand

When and why we collect information about you

Type of information collected from you

How we use your information

Who has access to your information

Your choices and rights

Security precautions

Links to other websites

How Paytronix protect kids' privacy

California Residents

Who to contact



We are Paytronix Systems, Inc., and we are committed to protecting and respecting your privacy. We provide loyalty, gift card, and online ordering and delivery programs referred to as SERVICES on behalf of our restaurants and convenience stores, referred to as THE BRAND. Paytronix processes transactions, provides a marketing platform, and data analysis for those programs on behalf of THE BRAND. Please refer to the privacy policy of THE BRAND(found on its website) for its use of your data.

This Policy explains how Paytronix, as a Service Provider, collects, stores, uses and protects personal information about people who SERVICES offered by Paytronix for THE BRAND. For details regarding specific data processed on behalf of a gift, loyalty or online ordering and delivery program please contact THE BRAND for which the program exists.

We may change this Policy from time to time, so please check this page occasionally to ensure that you're happy with any changes. By using this microsite or app, you're agreeing to be bound by this Policy. 



We obtain information about you and make it available to THE BRAND, when you use the microsite, app or engage with email, through mechanisms including cookies, interactive forms and link tracking. THE BRAND may one or more of the Paytronix SERVICES that collect information about you including; microsites and mobile apps for registration, balance inquiry and online ordering, text messaging (SMS) and email, THE BRAND may also provide us with sales data and may transfer your data by other means, for example, some BRANDS use paper registration forms to collect program member data.

When you are serviced in stores - Point-of-Sales data is used to track purchase behavior for the purpose of operating loyalty and gift programs.

When you use our mobile applications: When you download one of our mobile applications, we may track and collect usage data such as date and time the app accesses our servers and what information and files have been accessed, viewed and our downloaded to the app based on your device number or other identifier. If you allow the mobile app to collect location information, we may receive the precise location of your mobile device, such as your device's precise GPS coordinates. Typically, you give permission to do so through your device's mobile operating system. If you grant permission we may collect that information while the device is running in the foreground or background. You may disable the app's collection of location information through your device's mobile operating system.

When you use our microsites: Certain information is collected by most browsers or automatically through your device, such as your Media Access Control (MAC) address, computer type (Windows or macOS), screen resolution, operating system name and version, device manufacturer and model, language, Internet browser type and version, and browser click-through and usage data.

Cookies, pixel tags and other similar technologies: Cookies are pieces of information stored directly on the computer that you are using. Our websites, online advertisements, and emails use cookies, pixel tags, and other technologies to automatically collect information about your interactions. Collected information includes browser type, pages viewed, links clicked, and other actions you take in connection with our websites, mobile apps, online ads, and email. We use the information for a variety of purposes, including to facilitate navigation, to display information more effectively, to personalize your experience, to understand how our websites are used, to market our products and services, to measure the success of our marketing campaigns, and for security purposes.

If you do not want information collected through the use of cookies, there is a simple procedure in most browsers that allows you to automatically decline cookies or be given the choice of declining or accepting the transfer to your computer of a particular cookie (or cookies) from a particular site. If you do not accept cookies, you may experience some inconvenience in your use of the microsites.

Marketing Automation: We use third-party providers which use cookies and similar technologies to collect, analyze, and use information only when request by THE BRAND.

Analytics: We use third-party service providers, including Google, which use cookies and similar technologies to collect and analyze information We use third-party service providers, including Google, which use cookies and similar technologies to collect and analyze information about the use of our microsite. This service may also collect information regarding the use of other websites, apps and online resources. You can learn about Google’s practices at, and opt out by using the Google Analytics Opt-Out Browser Add-on, available at

Do-Not-Track: While some browsers and devices provide a “Do Not Track” we, like many others do not honor those browser and devices requests.



We may collect personal information with information from you, such as your name, email address, postal address, phone number, gender, birthday, personal interests, etc., when you engage in activities such as visiting one of our microsites, THE BRAND’s locations, installing or using our mobile apps, placing an order online, saving your information with us online, interacting with an email, contacting us with a question or concern, or participating in a contest, promotion, or survey. We may maintain a record of your product interests and the purchases you make online, through a mobile app, by phone and in THE BRAND’s stores. Through the point of sale, we may track the location of the transaction, the date and time of the transaction, what was purchased and other details of the transaction. This data may be necessary for the operation of the loyalty program so that rewards can be earned and redeemed or gift program so that currency can be added or redeemed. Personal information, such as phone number, may be used at the point-of-sale as an identifier to your account information so that a transaction can be processed for your account.

We may combine personal information about your online and in-store transactions and other interactions with us, including your purchases. We may also combine your personal information with information we receive from other sources provided by THE BRAND, public databases, publicly available pages on social media platforms and other third parties. In addition, if you choose to engage in social sharing, such as by connecting your social media account to your customer account or by logging into your customer account from your social media account, the social media site may share information with us about your use of their services, including profile information, information about your contacts and content you have viewed or liked. Please refer to the social media site's privacy settings to control how your information is shared.

If you submit any personal information relating to other people to us or to our service providers, you represent that you have the authority to do so and to permit us to use the information in accordance with this Privacy Policy.



  • Enable you to enroll and participate in THE BRAND’s loyalty, gift, or customer relationship program.
  • Grant you access to your account information with THE BRAND.
  • Enable you to identify yourself to earn or redeem loyalty currency.
  • Enable you to add or redeem stored value currency.
  • Enable you to place and pay for an online order.
  • Process transactions.
  • Enhance the app experience.
    • With device location information we help you locate stores and check in to stores to identify yourself for the purpose of earning and redeeming loyalty currency.
  • Create a profile of your interests and preferences so that THE BRAND can contact you with information relevant to you. Additional information about you may be incorporated into your profile.
  • Communicate with you.
    • THE BRAND may use the data to communicate with you through targeted marketing and account-related messages that arrive via your mobile device, mobile app, email inbox, or via SMS depending on your opt in status.
  • Prevent, detect, mitigate, and investigate fraud, security breaches and activities that are or potentially may be prohibited or illegal.
  • As we believe to be required or appropriate to protect the rights, property, safety, and security of Paytronix and its employees, customers, and others, and to comply with applicable laws.

    We will hold your personal information in our systems for as long as is necessary for the relevant activity, or as long as we are obligated by contract with the Brand.

    For handling of EU data, please see THE BRAND's privacy policy. We will commit to providing "opt out" options as well as the ability for those who reside in the EU to delete their information from our database.



We will not sell, rent or share your information with third parties, unless specifically instructed to do so by THE BRAND.

Paytronix and the authorized users from THE BRAND have credentials to access our merchant portal have access to your information.

Paytronix will not sell or rent your information to third parties.

Third-party service providers working on our behalf: We may pass your information to our third-party service providers, subcontractors and other associated organizations for purpose of completing tasks and providing services to THE BRAND. However, when we use third-party service providers, we disclose only the personal information that is necessary to deliver the service and we have a contract in place that requires them to keep your information secure and not to use it for their own direct marketing purposes. Please be reassured that we will not release your information to third parties beyond the Paytronix Network for them to use for their own direct marketing purposes, unless requested to do so by THE BRAND, or we are required to do so by law, for example, by a court order or for the purposes of prevention of fraud or other crime.

We may transfer your personal information to a third party as part of a sale of some or all of our business and assets to any third party or as part of any business restructuring or reorganization, or if we're under a duty to disclose or share your personal data in order to comply with any legal obligation or to enforce or apply our terms of use or to protect the rights, property or safety of our supporters and customers. However, we will take steps with the aim of ensuring that your privacy rights continue to be protected.



You have a choice about whether you wish to receive information from THE BRAND. If you do not want to receive communications from THE BRAND, then you can opt out.

If you reside in the EU:

Direct communications to you are governed by THE BRAND. Paytronix provides THE BRAND tools to to access, correct and delete your data as well as opt-out you out of marketing communications.

How you can access and update your information

Please contact The Brand with questions on your data, for the right to access your data, or if you want to be forgotten.


To protect against the loss, misuse or unauthorized alteration of your information, we provide industry-standard physical, electronic, and procedural safeguards to protect information we process and maintain. For example, we use encryption and take reasonable measures to limit access to this information to authorized employees and contractors who need to know that information in order to operate, develop or improve our service. Be aware that, although we endeavor to provide reasonable security for information we process and maintain, no security system can prevent all potential security breaches. As a result, we cannot guarantee or warrant the security of any information you transmit on or through the service and you do so at your own risk.

Links to other websites

The microsite may contain links to other websites run by other organizations. This privacy policy applies only to the microsite, so we encourage you to read the privacy statements on the other websites you visit. We are not be responsible for the privacy policies and practices of THE BRAND and other sites, even if you access them using links from our website.

In addition, if you have accessed the microsite from a third-party site, we cannot be responsible for the privacy policies and practices of the owners and operators of that third-party site and recommend that you check the policy of that third-party site.


How does Paytronix protect kids' privacy?

Paytronix is concerned about the privacy and safety of children when they use the Internet. We will never knowingly request personally identifiable information online from anyone under the age of 16 in the EU or under 13 outside the EU, without prior verifiable parental consent. If you are under these ages please contact the program administrator and have your personal information removed.  


California Residents

1. California Shine the Light Law

Under California Civil Code sections 1798.83–1798.84 California residents may request the names and addresses of affiliated companies and categories of Personal Information we share for their direct marketing purposes. If you are a California resident and would like to make such a request, please contact THE BRAND.

Paytronix does not share Personal Information as defined by the California Shine the Light Law. 

2. California Consumer Privacy Act of 2018

California residents have the following rights:

1. The Right to Disclosure

  • About information collected
  • About information sold
  • Categories of personal information sold
  • Categories of Third Parties with whom the personal information was sold

2. The Right to Deletion of Personal Information
3. The Right to Opt-Out of the sale of Personal Information to Third Parties
4. The Right to Sue for Security Breaches
5. The Right to not be Discriminated Against Based on Exercising any of the Above Rights

California residents may Data Disclosure and Data Deletion requests by contacting THE BRAND:

Paytronix does not sell Personal Information as defined by the California Consumer Privacy Act (CCPA).

Authorized Agents may submit requests on behalf of a California resident using the above processes and providing the appropriate documentation.

The following section describes:

  1. Categories of personal information collected for THE BRAND
  2. The purpose for which the personal information is collected
  3. Specific personal information collected
  4. Categories of sources from which that information is collected
  5. Categories of Third Parties (who are not classified service providers) with whom the information may be shared
  6. The purpose for selling or sharing of personal information

Categories of Personal Information as defined by CCPA

Do we collect this type of info

Why we collect this type of info 

What we collect 

Categories the sources of the collected info 

Is it shared with Third Parties 

Categories of those Third Parties 

Purpose of Sharing 

Can you opt-out of this sharing 



To uniquely identify you

Name, email, Phone, Loyalty Identifier

You, Media & List Providers





Commercial Information


To support business transactions

Sales transactions















Network Activity 


To allow access to and optimize our website 

Access to our website and Mobile apps






Geolocation Data 


To contact you and enable certain location specific services

Physical address






Nevada Residents

Under Nevada SB 220, Nevada residents may submit an opt-out request regarding the sale of their Personally Identifiable Information (PII) collected through a website or online service.   

Paytronix does not Sell Personally Identifiable Information (PII) as defined by Nevada SB 220. 

EU Residents

Paytronix is based in the Unites States (U.S.) and the information Paytronix and its service providers collect is governed by U.S. law. If you are accessing our Services from outside of the U.S., please be aware that information collected through the services are be transferred to, processed, stored, and used in the U.S. Data protection laws in the U.S. may be different from those of your country of residence. Your use of the services or provision of any information therefore constitutes your consent to the transfer to and from, processing, usage, sharing, and storage of your information, including Personal Information, in the U.S. as set forth in this Privacy Policy. 

As residents of the EU, you will have certain additional rights with respect to your Personal Data under the General Data Protection Regulation including:

  1. The right to be informed.
  2. The right of access.
  3. The right to rectification.
  4. The right to erasure.
  5. The right to restrict processing.
  6. The right to data portability.
  7. The right to object. 

If you have questions regarding other rights including right to access and right to be forgotten please contact THE BRAND.



Please contact The Brand with questions or comments regarding your data.

If you have attempted to reach The Brand, and have not received a response, please contact Paytronix and include THE BRAND information in your communication:

By email to 

By phone to 617-871-2342

By mail to:

Att: Privacy Policy - Guests
80 Bridge Street
Newton, MA 02458 


Review of this Policy

We keep this Policy under regular review, and we may change this privacy statement from time to time. If we do, we will post the revised version here and change the “Last Revised Date” at the top of the statement. You should check here regularly for the most up-to-date version of the statement. This Policy was last revised on Feb 9, 2022.