4 signs your loyalty program needs a revamp 

Optimizing Your Loyalty Program Return

Building Your Loyalty ROI Image

A key aspect of designing and managing a loyalty program is setting its reward values. Determining how much to give back to your customers as recognition for exhibiting revenue-generating behaviors, such as spending more at your restaurant or visiting more frequently, takes careful consideration. Giving too little does not motivate a change in behavior, while giving too much may unnecessarily erode profits.

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Digital Ordering Ebook Cover
Five best practices to set your brand up for success

The order-and-delivery industry continues to grow rapidly, with sales projections soaring north of $28 billion by 2023. Once dominated by independent order-and-delivery platforms, recent mergers and acquisitions are driving restaurants and convenience stores to seek out the best way to add the offering to their brand.

 

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