Is your loyalty program ready for 2023? 

The Problems with Loyalty Programs and How to Fix Them

Problems To Solutions LP

Loyalty programs have become a staple of convenience retail marketing, but there has been a noticeable decline in the performance of loyalty programs recently. The active participation rate for members of programs has dropped by over 2 percent in just two years. So what’s behind this decline and how can retailers mitigate this slide and turn it around.

Fortunately, there are new insights that help shed a light on why loyalty program activity has declined and how to fix programs to give the customer what they want out of a program.

Join us to learn:

  • What is behind this decline in loyalty program participation
  • How to make small changes that will make a big impact
  • What levers to pull to increase active participation from members

Enjoy the webinar!

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CLV Data Brief Gift 2
Unwrap Customer Lifetime Value this Winter

Major brands like Disney and Amazon know their customers' value backwards and forwards. But this valuable metric isn't reserved just for multi-billion dollar brands. Thanks to readily available data, now restaurants and convenience stores can calculate this powerful metric as well.

Read this research brief from our Data Insights team and see how you can better understand the value of each of your customers before the New Year.

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