How to Target Millennials
With fast service and plenty of options, convenience stores are a perfect fit for millennial shoppers. Building relationships now with millennials has immediate benefits, but it pays off even more in the long term. Capture their attention early, and they could remain loyal to your brand for the rest of their lives, even passing on their love of your brand to their children. But, getting their attention now is tricky.
- How millennials want to engage with brands
- What offers and promotions capture their interest
- How to tailor the customer experience for this generation