The mid-year gift card report is here!

Why Cannibals Are Killing Your Email Marketing ROI

When customers respond to an email campaign, is each response worth the same to your company? Probably not.

Cannibals ROI Brief Hero

When customers respond to an email campaign, is each response worth the same to your company? Probably not.

You'll end up motivating incremental spending from some subscribers while unnecessarily providing discounts for others who would happily pay full-price! Yet brands still send the same email message and offer to every subscriber they can reach.

Download the latest Paytronix Research Brief, and stop cannibalizing full-priced sales.

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Loyalty Cover 915X515
Is your loyalty program feeling dated?

Today’s restaurants and convenience stores are evolving faster than ever to meet changing consumer demands. Revamping your loyalty program demonstrates commitment to your customers and can increase visits, spend, and retention across the board.

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