The 2022 Paytronix Restaurant Gift Card Sales Report analyzed more than 26 million gift card purchases to provide a comparison of sales by channel, including in-store, third-party retail, and corporate sales. All data is sourced from gift card sales processed by Paytronix.
The report includes the following key findings:
- Total 2021 gift card purchases were up significantly from 2020 but have yet to reach 2019 sales.
- 2021 holiday gift card sales showed an even stronger bounce back, but even with a longer holiday season sales did not match 2019’s.
- Digital card sales in 2021 were the highest they’ve been in the years covered by this report. QSRs saw the least effect from the pandemic and subsequently had the smallest bounce back. Family and Fine Dining type restaurants, on the other hand, saw sharp increases in the number of cards sold year over year.
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