Convenience stores need to take a strategic approach to implementing and managing online ordering. Maximizing a multichannel operation requires online ordering be a part of a broader guest engagement strategy—one that you own.
Key to this is first-party online ordering integrated with loyalty and marketing automation to help you better know your customers and grow your relationships effectively.
This guide will provide practical ideas and insights about the value of implementing first-party online ordering as a core piece of your guest engagement strategy, including:
- How first-party online ordering unlocks new and valuable insights about your guests
- Key considerations to help drive guests into your store
- Considerations for mobile app development
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