Cumberland Farms and the Subscription Trend

Subscription models are being rolled out in all industries, with its new subscription coffee program Cumberland Farms is developing a strategic advantage to keep customers with their brand and increasing basket size.

Along with Cumberland Farms winning loyalty program and embrace of new technology, the brand is redefining what convenience means.

In this webinar, you’ll learn:

  • How subscriptions can boost sales and visits
  • Why technology is needed to fulfill customer engagement strategies
  • Why Cumberland Farms keeps customers coming back

Enjoy the webinar!

Disclaimer: Paytronix is not affiliated with Cumberland Farms, SmartPay Rewards, or other brands mentioned in this webinar, nor is this webinar sponsored or endorsed by any of those brands. This webinar is strictly based on publicly available information and Paytronix's independent analysis of the industry.

 
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Subscriptions: The Next Level in Loyalty

What kind of loyalty program helped Panera Bread drive 100,000 signups in a single day? In a word: subscriptions.

Companies that have launched subscription programs find a significant boost to their incremental sales. Panera saw a 70% increase in food attachment by subscribers.

Download the ebook Subscriptions: The Next Level in Loyalty to learn everything from the the key advantages to the types of subscription models to consider.