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What is Paytronix CXP?

Combining online ordering, loyalty, omnichannel messaging, AI insights, and payments in one platform. Paytronix delivers relevant, personal experiences, at scale, that help improve your entire digital marketing funnel by creating amazing frictionless experiences.

A Complete Customer Experience Platform
Online Ordering
Acquire new customers and capture valuable data with industry leading customization features.
Encourage More visits and higher spend with personalized promotions based on individual activity and preferences.
Build great customer relationships with relevant personal omnichannel campaigns delivered at scale.
Artificial Intelligence
Leverage the most data from the most customer transactions to power 1:1 marketing campaigns and drive revenue.
Drive brand engagement by providing fast, frictionless guest payments.


Paytronix CXP Solutions

We use data, customer experience expertise, and technology to solve everyday restaurant and convenience store challenges.

Contactless Experiences
Accommodate your guests' changing preferences by providing safe, efficient service whether dining-in or taking out.
Customer Insights
Collect guest data and analyze behaviors to develop powerful targeted campaigns that produce amazing results.
Marketing Automation
Create and test campaigns across channels and segments to drive loyalty, incremental visits, and additional revenue.
Mobile Experiences
Provide convenient access to your brand, menus and loyalty program to drive retention with a branded or custom app.

Create a frictionless, fun way to reward your most loyal customers for frequent visits and purchases while normalizing revenues.
Employee Dining
Attract and retain your employees with dollar value or percentage-based incentives and tiered benefits.
Order Experience Builder
Create powerful interactive, and appealing online menus that attract and acquire new customers simply and easily.

Multi-Unit Restaurant

Loyalty Programs
High-impact customizable programs that increase spend, visit, and engagement with your brand.
Online Ordering
Maximize first-party digital sales with an exceptional guest experience.
Launch your programs with more than 450 existing integrations.

Small to Medium Restaurants

Loyalty Programs
Deliver the same care you do in person with all your digital engagements.
Online Ordering
Drive more first-party orders and make it easy for your crew.

Convenience Stores

Loyalty Programs
Digital transformations start here - get to know your guests.
Online Ordering
Add a whole new sales channel to grow your business - digital ordering is in your future.
We work with your environment - check it out.


About Paytronix

We are here to help clients build their businesses by delivering amazing experiences for their guests.

Meet The Team
Our exceptional customer engagement innovations are delivered by a team of extraordinary people.
A collection of press and media about our innovations, customers, and people.
A schedule of upcoming tradeshows, conferences, and events that we will participate in.
Paytronix Login

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Paytronix Resources

Learn how to create great customer experiences with our free eBooks, webinars, articles, case studies, and customer interviews.

See Our Product In Action
Learn more about topics important to the restaurant and c-store customer experience.
Watch brief videos for tips and strategies to connect with your customers.
Case Studies
Learn how brands have used the Paytronix platform to increase revenue and engage with guests.
See how your brand stacks up against industry benchmarks, analysis, and research.
Catch up with our team of in-house experts for quick articles to help your business.




When Loyalty Gets Its Wings



PDQ is a fast casual concept founded on high quality food, memorable service, and genuine hospitality. The brand offers award-winning hand-breaded chicken tenders and hand-crafted sandwiches, fresh salads, signature sauces, and shakes.



PDQ, which competes in the hot chicken sandwich market against well-established brands like Chick-Fil-A, needed a way to retain its authentic and personalized experience as its loyalty program grew. But that entailed getting to know the individual habits and preferences of every one of PDQ’s more than 350,000 loyalty members. For that, PDQ turned to Paytronix Advanced Segmentation and translated detailed data into actionable analytics. The Strategy & Analytics team worked with PDQ to develop a series of 1:1 campaigns, a winback, a visit challenge, and a surprise and delight, that led guests on a personalized journey to grow lifetime value.

1 : 1 Campaigns Generate New Revenue 



15.5% Spend Lift [Visit Challenge]

Aiming to boost visit frequency across its members, PDQ segmented its members into three groups based on visit history. The brand offered each group a $10 discount for meeting a visit threshold that was incrementally higher than their average visit frequency. This personalized approach prevented cannibalizing sales from regulars and kept the challenge achievable for newer guests. The brand saw a 15.5% lift in spend following the campaign.




23% Spend Lift [Winback]

Advanced Segmentation has revolutionized PDQ’s guest retention strategy. An ongoing 1:1 winback campaign segments guests into three groups: “slowing down,” “lapsing,” and “lapsed.” Loyalty members in each group receive a different offer to incentivize them to return. Since launching, PDQ has seen a 23% lift in spend.




10% Visit Lift [Champions]

PDQ wanted to give its biggest fans a little something extra. Segmenting the top loyalty members, the brand issued a $10 reward to show its thanks. Not only did the campaign bring a 10% lift in visits, but PDQ super-fans took to social media to show off the gift to friends. A real win-win.


“Paytronix’s 1:1 capabilities have enabled us to analyze large amounts of guest data and craft personalized offers that drive engagement at every level of the MyPDQ program. By partnering with Paytronix Strategy & Analytics team, we’re able to execute incremental, revenue-driving programs, that enable us to punch above our weight.”

— Jimmy VanValkenburg, Head of Loyalty, PDQ

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