Skip to the main content.


What is Paytronix CXP?

Combining online ordering, loyalty, omnichannel messaging, AI insights, and payments in one platform. Paytronix delivers relevant, personal experiences, at scale, that help improve your entire digital marketing funnel by creating amazing frictionless experiences.

A Complete Customer Experience Platform
Online Ordering
Acquire new customers and capture valuable data with industry leading customization features.
Encourage More visits and higher spend with personalized promotions based on individual activity and preferences.
Build great customer relationships with relevant personal omnichannel campaigns delivered at scale.
Artificial Intelligence
Leverage the most data from the most customer transactions to power 1:1 marketing campaigns and drive revenue.
Drive brand engagement by providing fast, frictionless guest payments.


Paytronix CXP Solutions

We use data, customer experience expertise, and technology to solve everyday restaurant and convenience store challenges.

Contactless Experiences
Accommodate your guests' changing preferences by providing safe, efficient service whether dining-in or taking out.
Customer Insights
Collect guest data and analyze behaviors to develop powerful targeted campaigns that produce amazing results.
Marketing Automation
Create and test campaigns across channels and segments to drive loyalty, incremental visits, and additional revenue.
Mobile Experiences
Provide convenient access to your brand, menus and loyalty program to drive retention with a branded or custom app.

Create a frictionless, fun way to reward your most loyal customers for frequent visits and purchases while normalizing revenues.
Employee Dining
Attract and retain your employees with dollar value or percentage-based incentives and tiered benefits.
Order Experience Builder
Create powerful interactive, and appealing online menus that attract and acquire new customers simply and easily.

Multi-Unit Restaurant

Loyalty Programs
High-impact customizable programs that increase spend, visit, and engagement with your brand.
Online Ordering
Maximize first-party digital sales with an exceptional guest experience.
Launch your programs with more than 450 existing integrations.

Small to Medium Restaurants

Loyalty Programs
Deliver the same care you do in person with all your digital engagements.
Online Ordering
Drive more first-party orders and make it easy for your crew.

Convenience Stores

Loyalty Programs
Digital transformations start here - get to know your guests.
Online Ordering
Add a whole new sales channel to grow your business - digital ordering is in your future.
We work with your environment - check it out.


About Paytronix

We are here to help clients build their businesses by delivering amazing experiences for their guests.

Meet The Team
Our exceptional customer engagement innovations are delivered by a team of extraordinary people.
A collection of press and media about our innovations, customers, and people.
A schedule of upcoming tradeshows, conferences, and events that we will participate in.
Paytronix Login

Order & Delivery Login


Paytronix Resources

Learn how to create great customer experiences with our free eBooks, webinars, articles, case studies, and customer interviews.

See Our Product In Action
Learn more about topics important to the restaurant and c-store customer experience.
Watch brief videos for tips and strategies to connect with your customers.
Case Studies
Learn how brands have used the Paytronix platform to increase revenue and engage with guests.
See how your brand stacks up against industry benchmarks, analysis, and research.
Catch up with our team of in-house experts for quick articles to help your business.

2024 Loyalty Trends Report

Unlock Loyalty’s Full Potential in 2024




Lion's Choice Chooses Paytronix



Lion's Choice is a quick-service restaurant specializing in high-quality roast beef sandwiches and other delicious menu items.





Before Paytronix, Lion’s Choice grappled with a disjointed digital experience that fell short of its brand promise. The brand's tech stack, a mix of standalone online ordering and the native loyalty within the POS, was cumbersome, costly, and lacked the customization needed for their signature roast beef sandwiches. Recognizing these challenges, Paytronix streamlined their digital operations into a single, integrated digital guest engagement platform. This not only simplified their processes but also unlocked the customization Lion’s Choice needed to deliver a true branded experience. With Paytronix, they transformed a complex system into a simpler, guest-centric solution.

A Small Marketing Team That Punched Above its Weight



Delivering on a Brand Promise

Sandwich customization is a core pillar of the Lion’s Choice brand. The brand wanted to extend that personalized experience to the digital guest. The new Lion’s Choice app provides uncompromising customization, with countless menu modifiers and customized loyalty rewards, that are easily configurable for the guest and operator. Now guests are beginning to dig in, increasing online orders by 110% since launch.




Better Data Drive Engagement

Lion’s Choice marketing is a small staff with ambitious goals. Thanks to Paytronix Loyalty, the team is punching above its weight. In just a few clicks, Lion’s Choice is drawing on thousands of data points to create personalized campaigns that, together, drive sustained lift. In addition to boosting acquisition, Paytronix Loyalty has helped the brand win back over 50% of lapsing guests since launch.




Single Platform Simplified Operations

Consolidating its tech stack to a single vendor has saved Lion’s Choice time and energy. With custom data dashboards and automated campaign flows, the brand is managing a guest engagement strategy built for the industry’s biggest players – without the associated lift. The brand can launch personalized campaigns, update its mobile app, and configure online ordering, all from a single pane of glass. Meanwhile, customized reporting dashboards enable the brand to optimize performance across all channels. And when a challenge arises, the Paytronix digital customer success team is available to assist 24/7.


“We wanted a provider that could do it all – online ordering, a white label app, and loyalty – while still offering an excellent guest experience. We pride ourselves on our customizable items and Paytronix has enabled us to deliver that same level of personalization through online ordering and the mobile app – at unprecedented configuration speeds. We’re communicating with our guests the way they expect and it’s driving returns.”

— Jessica Crouch, Brand Manager, Lion's Choice

Want your own copy of this case study?


Download PDF

Want to see the Paytronix platform in action?