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What is Paytronix CXP?

Combining online ordering, loyalty, omnichannel messaging, AI insights, and payments in one platform. Paytronix delivers relevant, personal experiences, at scale, that help improve your entire digital marketing funnel by creating amazing frictionless experiences.

A Complete Customer Experience Platform
Online Ordering
Acquire new customers and capture valuable data with industry leading customization features.
Encourage More visits and higher spend with personalized promotions based on individual activity and preferences.
Build great customer relationships with relevant personal omnichannel campaigns delivered at scale.
Artificial Intelligence
Leverage the most data from the most customer transactions to power 1:1 marketing campaigns and drive revenue.
Drive brand engagement by providing fast, frictionless guest payments.


Paytronix CXP Solutions

We use data, customer experience expertise, and technology to solve everyday restaurant and convenience store challenges.

Contactless Experiences
Accommodate your guests' changing preferences by providing safe, efficient service whether dining-in or taking out.
Customer Insights
Collect guest data and analyze behaviors to develop powerful targeted campaigns that produce amazing results.
Marketing Automation
Create and test campaigns across channels and segments to drive loyalty, incremental visits, and additional revenue.
Mobile Experiences
Provide convenient access to your brand, menus and loyalty program to drive retention with a branded or custom app.

Create a frictionless, fun way to reward your most loyal customers for frequent visits and purchases while normalizing revenues.
Employee Dining
Attract and retain your employees with dollar value or percentage-based incentives and tiered benefits.
Order Experience Builder
Create powerful interactive, and appealing online menus that attract and acquire new customers simply and easily.

Multi-Unit Restaurant

Loyalty Programs
High-impact customizable programs that increase spend, visit, and engagement with your brand.
Online Ordering
Maximize first-party digital sales with an exceptional guest experience.
Launch your programs with more than 450 existing integrations.

Small to Medium Restaurants

Loyalty Programs
Deliver the same care you do in person with all your digital engagements.
Online Ordering
Drive more first-party orders and make it easy for your crew.

Convenience Stores

Loyalty Programs
Digital transformations start here - get to know your guests.
Online Ordering
Add a whole new sales channel to grow your business - digital ordering is in your future.
We work with your environment - check it out.


About Paytronix

We are here to help clients build their businesses by delivering amazing experiences for their guests.

Meet The Team
Our exceptional customer engagement innovations are delivered by a team of extraordinary people.
A collection of press and media about our innovations, customers, and people.
A schedule of upcoming tradeshows, conferences, and events that we will participate in.
Paytronix Login

Order & Delivery Login


Paytronix Resources

Learn how to create great customer experiences with our free eBooks, webinars, articles, case studies, and customer interviews.

See Our Product In Action
Learn more about topics important to the restaurant and c-store customer experience.
Watch brief videos for tips and strategies to connect with your customers.
Case Studies
Learn how brands have used the Paytronix platform to increase revenue and engage with guests.
See how your brand stacks up against industry benchmarks, analysis, and research.
Catch up with our team of in-house experts for quick articles to help your business.

2024 Loyalty Trends Report

Unlock Loyalty’s Full Potential in 2024

Dutch Bros Study Logo


Dutch Bros Goes Digital and Gains 1.4 million Members in One Month with Paytronix Loyalty

Dutch Bros Ataglance Full

A Seamless, Digital Consumer Rewards Program

A growing national coffee chain in a competitive market dominated by national brands, Dutch Bros Coffee needed a new, contactless way to connect with customers during a global pandemic. The brand unveiled its first-ever digital loyalty program using the Paytronix customer experience platform, replacing its previous punch-card system and gaining 1.4 million members in just the first month.

Built on the Paytronix platform, the Dutch Bros app uses a points-based system in which customers earn rewards, win contests, and receive the one-of-a-kind, personal, Dutch Bros experience in a digital format. Paytronix data-driven insights, AI to IASM technology, and comprehensive campaign tactics and capabilities continue to drive incentives and gain transactions, bringing a new digital layer to the Dutch Bros experience.

Dutch Bros App

The Right Message, the Right Time

Over 220,000 lapsed members were won back in a single month, enabled by Paytronix’s data-driven, AI-powered technology.



Other metrics and capabilities
Personalization and audience segmentation
Gamification to incentivize users
Digitized Dutch Bros stickers
Live nurturing for each user journey

“We needed a partner with a platform that provided capabilities that we were able to tap into for custom features like app stickers and hookups, but most importantly allowing the digital experience to be truly ‘Dutch.’ The Paytronix platform enabled Dutch Bros to do just that.”


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