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Platform

What is Paytronix CXP?

Combining online ordering, loyalty, omnichannel messaging, AI insights, and payments in one platform. Paytronix delivers relevant, personal experiences, at scale, that help improve your entire digital marketing funnel by creating amazing frictionless experiences.

A Complete Customer Experience Platform
Online Ordering
Acquire new customers and capture valuable data with industry leading customization features.
Loyalty
Encourage More visits and higher spend with personalized promotions based on individual activity and preferences.
CRM
Build great customer relationships with relevant personal omnichannel campaigns delivered at scale.
Artificial Intelligence
Leverage the most data from the most customer transactions to power 1:1 marketing campaigns and drive revenue.
Payments
Drive brand engagement by providing fast, frictionless guest payments.

Solutions

Paytronix CXP Solutions

We use data, customer experience expertise, and technology to solve everyday restaurant and convenience store challenges.

Contactless Experiences
Accommodate your guests' changing preferences by providing safe, efficient service whether dining-in or taking out.
Customer Insights
Collect guest data and analyze behaviors to develop powerful targeted campaigns that produce amazing results.
Marketing Automation
Create and test campaigns across channels and segments to drive loyalty, incremental visits, and additional revenue.
Mobile Experiences
Provide convenient access to your brand, menus and loyalty program to drive retention with a branded or custom app.

Subscriptions
Create a frictionless, fun way to reward your most loyal customers for frequent visits and purchases while normalizing revenues.
Employee Dining
Attract and retain your employees with dollar value or percentage-based incentives and tiered benefits.
Order Experience Builder
Create powerful interactive, and appealing online menus that attract and acquire new customers simply and easily.

Multi-Unit Restaurant

Loyalty Programs
High-impact customizable programs that increase spend, visit, and engagement with your brand.
Online Ordering
Maximize first-party digital sales with an exceptional guest experience.
Integrations
Launch your programs with more than 450 existing integrations.

Small to Medium Restaurants

Loyalty Programs
Deliver the same care you do in person with all your digital engagements.
Online Ordering
Drive more first-party orders and make it easy for your crew.

Convenience Stores

Loyalty Programs
Digital transformations start here - get to know your guests.
Online Ordering
Add a whole new sales channel to grow your business - digital ordering is in your future.
Integrations
We work with your environment - check it out.

Company

About Paytronix

We are here to help clients build their businesses by delivering amazing experiences for their guests.

Meet The Team
Our exceptional customer engagement innovations are delivered by a team of extraordinary people.
News/Press
A collection of press and media about our innovations, customers, and people.
Events
A schedule of upcoming tradeshows, conferences, and events that we will participate in.
Careers
Support
Paytronix Login

Order & Delivery Login

Resources

Paytronix Resources

Learn how to create great customer experiences with our free eBooks, webinars, articles, case studies, and customer interviews.

See Our Product In Action
E-Books
Learn more about topics important to the restaurant and c-store customer experience.
Webinars
Watch brief videos for tips and strategies to connect with your customers.
Case Studies
Learn how brands have used the Paytronix platform to increase revenue and engage with guests.
Reports
See how your brand stacks up against industry benchmarks, analysis, and research.
Blog
Catch up with our team of in-house experts for quick articles to help your business.

2024 Online Ordering Guide

Growth-oriented insights for ambitious leaders

2 min read

Order & delivery helps Zukku Sushi keep the takeout rolling in temporary ghost kitchen

Order & delivery helps Zukku Sushi keep the takeout rolling in temporary ghost kitchen

When the Covid-19 outbreak began forcing restaurants to close their doors to guests, Zukku Sushi faced a unique dilemma: each of its three locations is housed inside a food hall.

With its three restaurants occupying cafeteria-like public spaces, they were among the first eateries to shut down, leaving Zukku’s flagship location in Tampa inaccessible, even to staff. So the restaurant’s leadership got creative.

Ferdian Jap, a partner at Zukku, said he and his partners reached out to a friend in the business – a restaurant owner whose kitchen was underutilized due to the outbreak – and launched their own version of a ghost kitchen. Thanks to their online ordering platform powered by Paytronix, Jap and his partners have been able to keep operations running across all three locations.

“We’ve used Open Dining for a while now,” he said, “so we have a good list of customers that we can market to using the email system. Even though we’re in a completely different location, our customers are still ordering from us and we’re reaching out to them to come support us.”

Zukku used the email addresses collected from previous online orders and a pop-up on its website to direct guests to the new location for takeout and delivery. Jap acknowledged that it has been an adjustment for the chefs to work in a new kitchen alongside the other restaurant’s employees, but the Paytronix Order & Delivery platform has made it easy for them to remove the items that can’t be made without their usual equipment.

Jap also indicated that Zukku chose Paytronix as its online ordering solution partly because of the direct integration with the Focus POS system. “It’s very intuitive,” he said, noting that the company didn’t want to throw in another element of change for its employees. “Having the ticket print out like it’s a regular ticket on the line makes it as seamless as possible.”

Zukku’s Charlotte location has been able to continue operating out of its normal kitchen, where online ordering has been available for six months. The third location in Lakeland, which opened in January, launched online ordering ahead of schedule due to the coronavirus and Paytronix helped get it up and running in just two business days

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“It was the fastest launch I’ve ever experienced,” Jap said.

The Zukku team then used the 800 email addresses it had gathered at the restaurant’s grand opening, along with social media, to tell guests that online ordering was newly available. Incentives were also offered for placing an order online, such as a free item of the week.

“The feedback system is really helpful because we know what we’re doing right or wrong, and we read every single one of [the comments],” Jap said. “We talk to [the customers] and see how we can make it right, and that has been really successful as well.”

Zukku is currently operating with 11 of its 40 employees, and Jap plans to bring another one back to the Charlotte location to keep up with the demand for delivery and takeout. The rest were paid for the past two weeks, and Jap said he intends to bring all employees back in time.

As for the other businesses in the food halls, Jap joked that they were “jealous.” He has been connecting them with Paytronix to set up online menus of their own.

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