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Platform

What is Paytronix CXP?

Combining online ordering, loyalty, omnichannel messaging, AI insights, and payments in one platform. Paytronix delivers relevant, personal experiences, at scale, that help improve your entire digital marketing funnel by creating amazing frictionless experiences.

A Complete Customer Experience Platform
Online Ordering
Acquire new customers and capture valuable data with industry leading customization features.
Loyalty
Encourage more visits and higher spend with personalized promotions based on individual activity and preferences.
Catering
Grow your revenue, streamline operations, and expand your audience with a suite of catering tools.
CRM
Build great customer relationships with relevant personal omnichannel campaigns delivered at scale.
Artificial Intelligence
Leverage the most data from the most customer transactions to power 1:1 marketing campaigns and drive revenue.
Payments
Drive brand engagement by providing fast, frictionless guest payments.

Solutions

Paytronix CXP Solutions

We use data, customer experience expertise, and technology to solve everyday restaurant and convenience store challenges.

Contactless Experiences
Accommodate your guests' changing preferences by providing safe, efficient service whether dining-in or taking out.
Customer Insights
Collect guest data and analyze behaviors to develop powerful targeted campaigns that produce amazing results.
Marketing Automation
Create and test campaigns across channels and segments to drive loyalty, incremental visits, and additional revenue.
Mobile Experiences
Provide convenient access to your brand, menus and loyalty program to drive retention with a branded or custom app.

Subscriptions
Create a frictionless, fun way to reward your most loyal customers for frequent visits and purchases while normalizing revenues.
Employee Dining
Attract and retain your employees with dollar value or percentage-based incentives and tiered benefits.
Order Experience Builder
Create powerful interactive, and appealing online menus that attract and acquire new customers simply and easily.

Multi-Unit Restaurant

Loyalty Programs
High-impact customizable programs that increase spend, visit, and engagement with your brand.
Online Ordering
Maximize first-party digital sales with an exceptional guest experience.
Integrations
Launch your programs with more than 450 existing integrations.

Small to Medium Restaurants

Loyalty Programs
Deliver the same care you do in person with all your digital engagements.
Online Ordering
Drive more first-party orders and make it easy for your crew.

Convenience Stores

Loyalty Programs
Digital transformations start here - get to know your guests.
Online Ordering
Add a whole new sales channel to grow your business - digital ordering is in your future.
Integrations
We work with your environment - check it out.

Company

About Paytronix

We are here to help clients build their businesses by delivering amazing experiences for their guests.

Meet The Team
Our exceptional customer engagement innovations are delivered by a team of extraordinary people.
News/Press
A collection of press and media about our innovations, customers, and people.
Events
A schedule of upcoming tradeshows, conferences, and events that we will participate in.
Careers
Support
Paytronix Login

Order & Delivery Login

Resources

Paytronix Resources

Learn how to create great customer experiences with our free eBooks, webinars, articles, case studies, and customer interviews.

FlightPaths

FlightPaths are structured Paytronix software onboarding journeys designed to simplify implementation and deliver maximum ROI.

Customer Success Plans

Customer Success Plans (CSPs) are tiered service offerings designed to help you get the most from your Paytronix software, whether you prefer self-guided support or hands-on partnership.

See Our Product In Action
E-Books
Learn more about topics important to the restaurant and c-store customer experience.
Reports
See how your brand stacks up against industry benchmarks, analysis, and research.

Blog
Catch up with our team of in-house experts for quick articles to help your business.
Case Studies
Learn how brands have used the Paytronix platform to increase revenue and engage with guests.


2025 Loyalty Report

Is your brand tapping into these three unshakeable pillars of guest loyalty in 2025?

2 min read

An App is Just the Tip of the Mobile Iceberg

An App is Just the Tip of the Mobile Iceberg

With 72% of U.S. adults using a smartphone, mobile technology is changing the way that brands connect with their customers. Most brands have started to roll out a mobile strategy that utilizes an app. The average smartphone user has around twenty-seven apps on their phone, but studies show that most users spend 80% of their smartphone usage on just five apps. What are the odds that your app would be one of those? That leaves only 20% of their usage time for apps outside of those five, meaning your app is competing with over twenty apps for the user’s attention.

The good news, a mobile strategy goes far beyond just your mobile app. By utilizing a full mobile strategy your brand can get to the forefront of your customers’ minds. So, beyond a mobile app, what other elements of a mobile strategy can your brand implement to engage customers and motivate them to come into your store?

  1. Make web pages and emails optimized for mobile. While not everyone will download your app, customers will still go onto your site or check out your emails. If you are not using responsive web pages and emails, then those customers are not receiving a good customer experience and may get turned off from your brand. Make sure you have responsive web pages and emails so customers can be notified of promotions you are running, check out their reward program status, and search for store locations.
  2. Be where your customers are – on social media. Most mobile users are on some form of social media, and most often one of those five apps that they spend 80% of their time on is a social media app. Your brand needs to connect with customers on the platforms they use the most. By adopting a social strategy your customers will have another platform on which to engage with your brand, the ability to share your content, and refer their friends to your brand.
  3. Start using SMS messages. If 72% of U.S. adults have a smartphone, that leaves 28% that do not. The good thing about SMS messaging is the capability to connect with everyone even if they do not have a smartphone since all mobile phones have access to SMS messages.

A mobile app alone is not a mobile strategy. There are many aspects of a mobile strategy that can take your brand’s efforts to the next level – delivering a significant impact. Mobile is a huge space with many different avenues to engage and encourage customers to come to your store. Learn more about adopting a complete mobile strategy by watching “Exploring the Mobile Platform: Why Apps are Just the Tip of the Mobile Iceberg.

5 Loyalty Program Mistakes Your Brand Needs to Avoid at All Costs

5 Loyalty Program Mistakes Your Brand Needs to Avoid at All Costs

Loyalty programs are all about connecting with your customers and creating a great experience for them whenever they interact with your brand.

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Dos and Don’ts of Successful Reward Programs

Dos and Don’ts of Successful Reward Programs

Most convenience stores share similar reasons for having a reward program – such as improving profitability and enticing customers to make...

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5 Loyalty Program Setup Ideas for Faster Retention and Engagement

5 Loyalty Program Setup Ideas for Faster Retention and Engagement

Loyalty programs can have an astounding impact on your business, increasing visits, spend, and overall revenue immediately and for years to come. ...

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3 Loyalty Program Secrets to Drive More Incremental Revenue

3 Loyalty Program Secrets to Drive More Incremental Revenue

With a greater understanding of customer spending and visit habits, marketing becomes more agile, is able to make informed decisions, and can...

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Building Blocks of a Core Program

Building Blocks of a Core Program

The purpose of a rewards program is to change your customers’ behavior, getting them to visit more often and/or make more purchases.

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Four Considerations when Designing a Reward Program

Four Considerations when Designing a Reward Program

There are many different types of reward programs which make it challenging to choose which one is best suited for your brand. Ultimately, there are...

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The Future of Gen Z and Convenience Stores

The Future of Gen Z and Convenience Stores

Convenience stores have been an American staple for close to 100 years, serving an important function for the average consumer. But with technology...

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The Keys to High ROI for Grab-and-Go Food and Beverages

The Keys to High ROI for Grab-and-Go Food and Beverages

For some people, the news that both Target and Whole Foods are moving into the grab-and-go segment might feel like a threat. But for savvy c-store...

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Guest Engagement Lessons from Restaurants

Guest Engagement Lessons from Restaurants

The convenience store industry is going through a transformation where retailers are becoming competitors in the foodservice space, but there is...

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How to Manage Your Club Programs

How to Manage Your Club Programs

Club programs are a staple in the convenience store industry. They help to motivate customers to visit more often since the customer knows that...

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Target Low-Frequency Customers. Here’s Why.

Target Low-Frequency Customers. Here’s Why.

The greatest revenue-generating potential a loyalty program can tap into is a brand’s segment of customers who visit sometimes but not always. We...

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How to Control the Off-Premises Experience

How to Control the Off-Premises Experience

More than ever before, customers are driven by convenience; they want what they want when they want it, and where. And, so, to keep up with...

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Worried About Amazon? Here’s How to Beat Them

Worried About Amazon? Here’s How to Beat Them

When Amazon came onto the scene several years ago, other online retailers were worried. Then, as they expanded, brick and mortar retailers became...

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4 Promotions to Increase Convenience Store Visits

4 Promotions to Increase Convenience Store Visits

Most things about marketing and running a business aren’t easy. There are very few “set it and forget it” tactics that yield any real results....

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