Why Club Programs Work
Club programs enjoy perennial popularity as the foundation of rewards programs. At some point, nearly every person will have had a paper or...
1 min read
The reality is sad but true: A certain percentage of your regular customers will stop visiting. After a few months have gone by, these previously loyal customers will become lapsed customers.
But instead of mourning these customers as permanently lost, you can take just a few simple steps to win them back – and perhaps even make them more loyal than before!
A well-executed win-back strategy not only prevents those lapsed customers from disappearing forever, but can represent some real financial wins in both the short and long term. Here’s how to create your own successful win-back plan:
Five Targeted Geofence Messages Destined to Drive Visits
Imagine if you had the ability to attract guests to your restaurant when they are close by. Well, that’s not merely a pipe dream—you can do that...
Are Loyalty Programs on Their Way Out?
It’s likely you don’t need to be sold on the efficacy of loyalty programs. But, just in case you need a little reminder, a recent study found that...
