Managing Operations with Restaurant Back Office Software
Restaurant back-office software is critical to streamline the administrative tasks associated with being a restaurant operator. While restaurant...
Platform
Combining online ordering, loyalty, omnichannel messaging, AI insights, and payments in one platform. Paytronix delivers relevant, personal experiences, at scale, that help improve your entire digital marketing funnel by creating amazing frictionless experiences.
A Complete Customer Experience Platform
Online Ordering
Acquire new customers and capture valuable data with industry leading customization features.
Loyalty
Encourage More visits and higher spend with personalized promotions based on individual activity and preferences.
CRM
Build great customer relationships with relevant personal omnichannel campaigns delivered at scale.
Artificial Intelligence
Leverage the most data from the most customer transactions to power 1:1 marketing campaigns and drive revenue.
Payments
Drive brand engagement by providing fast, frictionless guest payments.
Solutions
We use data, customer experience expertise, and technology to solve everyday restaurant and convenience store challenges.
Contactless Experiences
Accommodate your guests' changing preferences by providing safe, efficient service whether dining-in or taking out.
Customer Insights
Collect guest data and analyze behaviors to develop powerful targeted campaigns that produce amazing results.
Marketing Automation
Create and test campaigns across channels and segments to drive loyalty, incremental visits, and additional revenue.
Mobile Experiences
Provide convenient access to your brand, menus and loyalty program to drive retention with a branded or custom app.
Subscriptions
Create a frictionless, fun way to reward your most loyal customers for frequent visits and purchases while normalizing revenues.
Employee Dining
Attract and retain your employees with dollar value or percentage-based incentives and tiered benefits.
Order Experience Builder
Create powerful interactive, and appealing online menus that attract and acquire new customers simply and easily.
Loyalty Programs
High-impact customizable programs that increase spend, visit, and engagement with your brand.
Online Ordering
Maximize first-party digital sales with an exceptional guest experience.
Integrations
Launch your programs with more than 450 existing integrations.
Loyalty Programs
Deliver the same care you do in person with all your digital engagements.
Online Ordering
Drive more first-party orders and make it easy for your crew.
Loyalty Programs
Digital transformations start here - get to know your guests.
Online Ordering
Add a whole new sales channel to grow your business - digital ordering is in your future.
Integrations
We work with your environment - check it out.
Company
We are here to help clients build their businesses by delivering amazing experiences for their guests.
Meet The Team
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E-Books
Learn more about topics important to the restaurant and c-store customer experience.
Webinars
Watch brief videos for tips and strategies to connect with your customers.
Case Studies
Learn how brands have used the Paytronix platform to increase revenue and engage with guests.
Reports
See how your brand stacks up against industry benchmarks, analysis, and research.
Blog
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Are you overlooking these 8 reasons to sell mobile-first gift cards?
1 min read
Apr 13, 2020
Apricot Stone
People in the hospitality industry are feeling lost. Without those fun, human interactions that once fueled their livelihood, restaurant workers are looking for ways to inject some vibrancy back into their guest experience.
Ara Ishkhanian, owner of the Armenian restaurant Apricot Stone in Philadelphia wanted to duplicate the dining out experience in an at-home setting, and maintain strong relationships with his guests, so he took a unique and lighthearted approach to the situation. The restaurant created a virtual dine-in experience in which guests make a reservation then place their order over video call with Ishkhanian. He dresses up as a server and guides guests through the menu while standing in front of a set table. The food is then made and delivered, and Ishkhanian follows up after his in-house delivery fleet notifies him it’s been dropped off. Talk about good virtual service!
Although it’s a bit silly, guests are missing the restaurant environment, and this is a great way for restaurants like the Apricot Stone to show their community how much they value their customer experiences.
Trax Pub and Grill
Other restaurants are brainstorming how they can bring their own special touch to guest interactions as well. Ever heard of dancing dinosaur pizza deliveries? Now you have.
Ayden Wilber, director of operations at Trax Pub and Grill in New York, got the idea after seeing blow-up dinosaur costumes online and thought that running some deliveries in them could help spread joy and laughter. Geared up in their dinosaur costumes and dancing down driveways to “Uptown Funk” to complete deliveries, the pair of dinos did just that.
One family recorded this rare phenomenon and the video went viral across social media – with the pub soon having requests for the dancing dinosaurs to make deliveries outside of their specified delivery zones!
To learn what other creative brands are doing to build customer relationships during this time, connect with us on Twitter and LinkedIn, and check out our site for more COVID-19 related resources.
As the restaurant industry deals with massive change, we’re spotlighting the brands that are spreading positive messages and uplifting their customers during this isolating time. Many have lessons to teach us all as they work to foster a deep emotional connection with their community.
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