The Restaurant Readiness Index, a PYMNTS and Paytronix collaboration, surveyed 2,123 U.S. consumers about the types of restaurants from which they make purchases, whether they use loyalty programs and the types of loyalty programs they would like to use to understand how restaurants can customize their loyalty and rewards offerings to enhance customer satisfaction and boost engagement.
INSIDE THE DECEMBER INDEX
- 43%: Portion of restaurants with revenues that have decreased since the pandemic began
- 39%: Share of restaurant customers for whom rewards programs would encourage spending
- 62%: Portion of restaurants that currently offer rewards programs
