Customer Insights

Your expert partners for success.

Part premium platform access and part extension of your internal team, data insights enable brands to discover more value from studying their customers’ behavior. The data insights team will guide you through your loyalty program journey by helping you design everything from your core program to key performance indicators and goals based on like-concept benchmarks.

Enhanced Platform Features

These features are exclusively available to data insights users. Reap the benefits of:

Guest segmentation: Send relevant offers that are informed by machine learning.
One-to-one campaigns: Use a personalized approach for everyone in your program.
Data visualization: Enhance your presentations when you share your success with stakeholders.
Analyzers: Answer questions as they arise based on customized data sets.

Learn More

"Paytronix provided us with deep analytical campaign insights we were not able to do on our own. Being able to view pre- and post-campaign incremental spend was hugely valuable."

Stephanie Krause | Senior Vice President of Marketing for HuHot

Strategic Marketing Team

Your team of experienced strategists and data scientists has just the right mix of loyalty know-how and database marketing skills. Tap into their expertise for:

Guidance on loyalty program design: Take the guesswork out of choosing a program that will compel enrollment.
Benchmarks: Establish relevant goals and KPIs for your brand.
Promotion recommendations: Get input on optimizing offers, segmenting audiences, and running campaigns that deliver exceptional results.
Important meeting prep: Enliven your presentations with data and visuals that help tell your story.

Learn More

Learn more about the Paytronix all-in-one platform by clicking here

I’d like to learn more about Paytronix.

Why Cannibals Are Killing Your Email Marketing ROI

When customers respond to an email campaign, is each response worth the same to your company? Probably not.

Download Research Brief

What You Need to Know to Win Back Lapsed Guests

Have you noticed a loss in revenue? Or decline in same-store sales and traffic? This brand new brief identifies the issue and helps answer how...

Download Research Brief

What Guests Really Think of Your Menu

This brief focuses on a crucial component of your restaurant's overall success strategy - menu engineering. Here you'll discover how you should think about your...

Download Research Brief