Is your loyalty program ready for 2023? 

What You Need to Know to Win Back Lapsed Guests

Have you noticed a loss in revenue? Or decline in same-store sales and traffic? This brand new brief identifies the issue and helps answer how to win back those lapsed guests.

Lapsed Guests Brief Hero

"Lapsed" is not a simple black-and-white state - there are shades of gray. We extracted customer insights from big data to explore why brands see a loss of revenue or decline in same-store sales and traffic. In this brief, you'll learn:

  • How do you define and identify lapsed guests
  • When you should engage with lapsed guests
  • How to get started

Download your copy of the brief and start winning back your lapsed guests today.

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CLV Data Brief Gift 2
Unwrap Customer Lifetime Value this Winter

Major brands like Disney and Amazon know their customers' value backwards and forwards. But this valuable metric isn't reserved just for multi-billion dollar brands. Thanks to readily available data, now restaurants and convenience stores can calculate this powerful metric as well.

Read this research brief from our Data Insights team and see how you can better understand the value of each of your customers before the New Year.

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