Paytronix Has a New AI Assistant

NEWTON, Mass. - Nov. 11, 2024  

Paytronix announced the Paytronix Assistant. This AI tool improves the Paytronix platform.

Using AI and data, the Paytronix Assistant helps improve loyalty programs.

How the Assistant Works

Brands can us the Paytronix Assistant by clicking on the robot icon in the lower right of the screen. The Assistant will give you answers to any questions. 

Questions can be asked in natural language as in an e-mail or a live conversation. Where possible, the Paytronix Assistant will provide responses that pull directly from the rich data of a brand’s account/portal; it also will provide direct links to articles and best practices that provide more detail on the subject matter.

Legal Seafood and Petro 49 took part in the beta program.

“The PX Assistant is incredible,” said Trevor Carbaugh, director of business development at Petro 49. “It has allowed me to really take elements of campaign building into my own hands. If I need help, ideas, or quick turnarounds on data, I can ask the Assistant.”

“PX Assistant is a fantastic update from Paytronix. The tool is easy to use and brings essential data summaries, learnings, and even loyalty program improvement recommendations to our program in seconds,” said Legal Seafoods’ director of marketing, Christine Cocce.

“We are thrilled to incorporate it to take our loyalty program, Legal Net Rewards, to the next level.”

How to Use the Assistant

Marketers can use the Paytronix Assistant to create:

• Campaign Ideas

• Visit and Spend Data 

• Reporting Guidance 

• General Questions 

• “The Paytronix Assistant can blend analytics, run queries on data based on questions for things like redemptions and spend or even take best practices from its data set and craft a campaign from scratch,” said Aubrey Giasson, product manager at Paytronix.
• “This generative AI enables people to ask questions so that they can analyze how their loyalty, ordering, mobile campaigns or gift card programs are performing. Brands gain insights to determine the best next steps and establish brand specific best practices. It’s truly a game changer for loyalty professionals.”
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