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Network with the smartest marketing and tech minds, grab new ideas you can use right away, and learn what the future of guest experience holds at PXUX22.

PXUX is an interactive two-day event that is designed to help today's restaurant and convenience-store teams cultivate high-value relationships with their customers. Whether you're in marketing, IT, or operations, this event will deliver valuable insights on today's guest experience and explore the future of the customer journey.

PXUX22

Why you should attend

You'll gain a wealth of customer-experience insights by joining the crew from Paytronix, fellow Paytronix clients, and other industry experts as they discuss what’s next for restaurants and c-stores.

- New ideas on how to connect with and motivate your customers
- New methods for driving transactional and emotional behavior that boosts CLV
- New ways to employ AI to make your team shine for your brand

Register Today!
Why Attend
Master Class

Bonus Workshop

Master Class is a bonus workshop offered the day before PXUX kicks off. Join expert Paytronix staff as they help you discover all that the Paytronix platform has to offer and walk you through how to use the software to its full potential.

Save Your Seat
Master Class
Keynote

Speaker

Carl Orsbourn Banner
Carl Orsbourn
Co-author “Delivering the Digital Restaurant”
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Carl Orsbourn Banner
Carl Orsbourn
Co-author “Delivering the Digital Restaurant”
Carl Orsbourn is a global retail executive and board member whose experience spans across blue-chip companies (BP-owned ampm), disruptive start-up ventures (Kitchen United), and restaurants (Alfa Co). His knowledge of operational excellence, business development, and change management together with his ability to traverse industries and disciplines is admired by his diverse extensive network. Carl has been recognized as a Power Player by Nations Restaurant News and Business Insider for his thought leadership in supporting restaurants to adapt to the challenges and opportunities offered through digitization, technology, and automation. As Head of Retail at ampm, Carl was responsible for repositioning the branded food & beverage offering while achieving record growth through $1.3 billion in retail sales and growing the network to over 1000+ franchise locations. At Kitchen United, Carl established the operating model and led operations & customer success by working closely with restaurant partners, such as ChickFil’A and SweetGreen. As a non-executive board member for Alfa Co., Carl advises this leading restaurant group in Saudi Arabia towards a greater digital footprint and further off-premise success. Carl is a sought-after speaker at events across the world. He hosts 'The Monday Minute’ podcast and appears as a guest at many others. He is a frequent contributor to Forbes, Nations Restaurant News, and RestaurantOwner.com
Guest

Speakers

Loredana Gianino
Loredana Gianino
Director of Marketing, Olga’s Kitchen Restaurants and President, Olga Loizon Memorial Foundation
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Loredana Gianino
Loredana Gianino
Director of Marketing, Olga’s Kitchen Restaurants and President, Olga Loizon Memorial Foundation

Loredana is a 20-year restaurant industry veteran with a passion for people and food. She received her BA in Communications from Oakland University in Michigan and leads the marketing team at Olga’s Kitchen restaurants. She has established and spearheads many of the key brand innovations, such as nationwide shipping, loyalty, ghost kitchen, establishment of the brand’s non-profit foundation and other community programs that bring a 50-year brand into today’s market and to the next 50 years! 

Ken Bott
Ken Bott
Head of Digital & Loyalty, PDQ Restaurants
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Ken Bott
Ken Bott
Head of Digital & Loyalty, PDQ Restaurants

Ken Bott leads PDQ’s Digital and Loyalty Strategy for PDQ since joining the company in August of 2020.  His role focuses on building sales and loyalty to amplify the brand experience in a digitally focused, guest-centric way. Ken has been in the Digital and Loyalty space throughout his 30+ years of working in the hospitality/travel verticals.  Prior to PDQ, Ken held roles across Loyalty, CRM and Digital Sales at Darden Restaurants, Bloomin’ Brands, IHG (Intercontinental Hotels Group), Continental Airlines and USAirways. Ken is a graduate of Embry-Riddle Aeronautical University, holding degrees in Management and Business Administration. 

Carin Stutz
Carin Stutz
President and CEO, Native Foods
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Carin Stutz
Carin Stutz
President and CEO, Native Foods

Carin Stutz is the President and CEO of Native Foods, the original 100% plant-based fast casual eatery.  Stutz previously served as the EVP/COO of Red Robin overseeing operations across the US and Canada.  Prior experience includes the President of McAlister's Deli,  CEO and President of Cosi, and President of Global Business Development for Brinker International, leading all operations and franchise development for Chili's and Maggiano's restaurants around the globe.

Prior to joining Brinker, Stutz was EVP of Operations for Applebee's International, the Pacific Division Vice President for Wendy's International, served as Regional Operations Vice President for Sodexo, U.S.A., and was Vice President of Corporate Operations for NutriSystem, Inc. 

She serves on the board of directors for Checkers and Rally’s and Kura Sushi, as well as the board of trustees for Western Illinois University.  She is a member of the Fast Casual Industry Council, the Illinois Restaurant Association Board, Panhandler’s Pizza Advisory Board, and a founding board member of the GLEAM Network, a mentoring platform for the foodservice industry.

She is a Past Chair of the Women's Foodservice Forum; recognized in Chicago's top 100 Women to Watch and Women Making a Difference; Texas Women Worth Watching award; received the distinguished alumni award from WIU, and national judge for ProStart, NRA Education Foundation.

Denise Jenkins
Denise Jenkins
Vice President, Marketing, Insights & Loyalty, United Dairy Farmers Inc.
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Denise Jenkins
Denise Jenkins
Vice President, Marketing, Insights & Loyalty, United Dairy Farmers Inc.

Denise Jenkins oversees marketing strategy for United Dairy Farmers' C-stores and retail fuel business, multiple ice cream brands (including innovation pipeline projects), consumer insights, the U-Drive Plus loyalty program, and new product innovation. 

Jenkins has led numerous new platforms for UDF, the current UDF mobile app, the Hi-Five Guest Experience and plant-based Homemade Brand Dairy Free ice cream.  Her current priorities are growing a new super-premium ice cream brand, Main Avenue Creamery, evolving the loyalty program to best-in-class with new U-Drive Plus and omnichannel expansion.

Chris Schefler
Chris Schefler
Director of Brand Management, Mr. Pickle's Sandwich Shop
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Chris Schefler
Chris Schefler
Director of Brand Management, Mr. Pickle's Sandwich Shop

I have been in the restaurant industry for 26 years. I have been with Carl’s Jr the whole time and joined Mr. Pickles Sandwich Shops in Feb 2021.

I became a franchisee of Carl’s Jr in 2017 joining my parents as a partner. They taught me everything I know as they have been with Carl’s Jr for over 40 years each.

In addition to running our Carl’s Jr franchise, I became the Director of Brand Management for Mr. Pickles in August 2021. I was tasked with helping build out our technology stack from the foundation that was built from our great team over the years.

Paytronix

Speakers

Andrew Robbins
Andrew Robbins
Cofounder and President
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Andrew Robbins
Andrew Robbins
Cofounder and President

A product visionary and Paytronix's team leader, Andrew motivates us to be innovative, maintain focus, and serve our customers beyond their wildest expectations. He has earned engineering degrees and a graduate business degree from some of the nation’s most prestigious universities – Princeton, MIT, and Harvard.

Lee Barnes
Lee Barnes
CDO
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Lee Barnes
Lee Barnes
CDO

Lee leads the Data Insights team, and is a self-confessed data geek that can often be found digging into the data with his team. His undergraduate degree in Mathematics and MBA from Harvard Business School gives him the unusual ability to both execute complex analyses and translate the results into ideas that business leaders can use.

Andrea Mulligan
Andrea Mulligan
CCO
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Andrea Mulligan
Andrea Mulligan
CCO

Andrea helps customers realize the full benefits of the Paytronix Customer Experience Platform by ensuring that every customer receives world-class service. She has her MBA from The Carroll School of Management at Boston College. When Andrea is not working on customer success, she can be found hiking the great outdoors, completing triathlons, and traveling with her husband.

Ted Plaisted
Ted Plaisted
Director of Product
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Ted Plaisted
Ted Plaisted
Director of Product

Ted leads a team of product managers who deliver innovations faster than anyone. Outside of work you can find him at the local Crossfit box or in the pool getting in a few laps. Ted graduated from Babson College with a B.S. in Business Administration with a concentration in IT Management and Entrepreneurship.

Kristin Lynch
Kristin Lynch
Director of Strategy & Data Insights, Restaurants
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Kristin Lynch
Kristin Lynch
Director of Strategy & Data Insights, Restaurants
Jeff Hoover
Jeff Hoover
Director of Strategy & Data Insights, Convenience Retail
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Jeff Hoover
Jeff Hoover
Director of Strategy & Data Insights, Convenience Retail
Ryan Compton
Ryan Compton
Sr. Customer Success Manager
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Ryan Compton
Ryan Compton
Sr. Customer Success Manager
Tim Ridgeley
Tim Ridgeley
VP of Order & Delivery
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Tim Ridgeley
Tim Ridgeley
VP of Order & Delivery
Julia Bigwood
Julia Bigwood
Data Insights Strategist Manager
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Julia Bigwood
Julia Bigwood
Data Insights Strategist Manager

Agenda

Agenda subject to change prior to the event. 
Agenda times listed are Denver, Colorado local time. Mountain Standard Time (MST).

6:00 a.m.
Lead the Way Morning Jog

Meet the gang near the front door in the lobby and enjoy the mile-high morning air.

7:00 a.m.
Badge Pickup and Breakfast

Grab your PXUX badge at the registration desk on Floor 2 and then join your fellow attendees for breakfast in the Copper Ballroom.

8:00 a.m.
Kickoff of PXUX with Charles Gray, CRO

Bring your creative ideas and get ready to expand your network as you meet the people around you in a fun “Lead the Way” meet-and-greet. It’s followed by a brief intro to all the exciting things we have in store for you this year.

8:30 a.m.
Your Viewpoint with Ted Plaisted, Dave Taylor, Ali Evers, Aubrey Giasson, Product Managers

Help us enhance Paytronix by rounding up your team’s ideas and sharing them with our product and support teams. Tell us what you like and what you think could use some attention – we’re all ears.

9:45 a.m.
Client Success Story, Loredana Gianino, Director of Marketing for Olga’s Kitchen

Loredana will discuss how she expanded sales channels for Olga’s Kitchen beyond what was expected, driving revenue and growth.

10:30 a.m.
Break

Get up, stretch, meet someone new, and grab some snacks and beverages in the foyer.

10:45 a.m.
PaytroNEXT with Andrew Robbins, CEO

As a leader in guest engagement, you’ll want to learn about where things are headed and how to get there more quickly. Andrew will cover industry trends, the Paytronix roadmap, and some high-impact ways to engage your guests.

11:45 a.m.
Lunch

Enjoy a buffet lunch that takes place just outside of the Copper Ballroom. When you sit with someone you haven’t met yet, try this conversation starter: “What’s the nicest thing anyone has ever done for you?”

1:00 p.m.
Thought Provoking Insights with Lee Barnes, Chief Data Officer

Lee’s team of data scientists expertly “science the sh*t out of” (as Mark Whatley said in the movie The Martian) the guest-engagement data that streams into our system every day. He will discuss aha moments and share interesting data insights in this high-energy interactive session.

1:45 p.m.
Leading the Way with Order & Delivery, Tim Ridgely, VP of Order & Delivery, and Ted Plaisted, Director of Product Management

Engaging guests with online ordering to drive more sales is on everyone’s to-do list. Tim and Ted will take you on an excellent adventure, revealing how personalizing the ordering experience makes it easy for customers to “party on.” We’re leading the way to the future of digital ordering.

2:30 p.m.
Break

Restoke your energy with snacks and beverages in the foyer. Then, check out a demo on the big screen. You can also sign up to give a video testimonial at the registration table. It’ll take less than five minutes and there’s extra swag involved!

2:45 p.m.
Client Success Story, Denise Jenkins, VP of Marketing, Insights, and Loyalty for United Dairy Farmers

Convenience retailer United Dairy Farmers treats digital engagement and on-premises visits as one continuous experience loop. Denise will discuss how today’s customers were made the focal point of the brand’s mobile app to facilitate putting its famous ice cream in their hands regardless of where they are.

3:30 p.m.
Career Growth: How to Take Your Seat at the Table with Carin Stutz, CEO of Native Foods

Being passed over for a career-advancing position has happened to the best of us, including Carin. She has gathered learnings from her years in big roles at the nation’s largest restaurant brands and will share her insights to help you land your next role-of-a-lifetime opportunity.

4:15 p.m.
Designing a Subscription Program for Your Brand with Kristin Lynch, Director of Strategy & Data Insights – Restaurants

Most brands are considering adding a subscription program to their marketing strategy. But how do you determine the framework, financials, and key metrics to make sure it’s working? Kristin will examine real-life case studies and offer recommendations for how to design a subscription program that works for your brand.

4:15 p.m.
Prepping Your Brand for Digital Ordering with Jeff Hoover, Director of Strategy & Data Insights – Convenience Retail

LOCATION: Cooper Ballroom

While many restaurant brands have been offering digital ordering for more than three years, convenience retailers are starting to capture their share of digital sales. Jeff will introduce a new digital-ordering playbook and cover everything from operational considerations to marketing to payments. This need-to-know session is designed to help convenience retailers successfully add a new revenue stream to their business.

5:30 p.m.
RiNo Street Art Tour Extravaganza

Hop a bus to the RiNo Street Art Tour Extravaganza – we’ll have you back by 10 p.m.! You’ll find the bus just outside of the hotel at the corner of Wewatta and 16th Streets.

6:00 a.m.
Lead the Way Morning Jog

If you signed up at the registration desk on Wednesday, there will be a guide waiting for you in the lobby.

7:00 a.m.
Fuel Up with Breakfast

Join your fellow attendees for breakfast in the Copper Ballroom – and ask them about their favorite piece of street art or flavor of Stem Cider.

8:00 a.m.
Welcome Back with Charles Gray, CRO

Charles will set the stage for Day 2 with an introduction of the agenda, event updates, fun stories, and reminders.

8:15 a.m.
Leading the Way in Guest Engagement with Dave Taylor, Aubrey Giasson, and Ali Evers, Product Managers

Delighting your guests with personalization is front and center at PXUX22. This team of product managers will demonstrate new features from mobile apps to messaging to integration enhancements. They’ll also give you a peek at the roadmap for all things guest engagement.  

9:00 a.m.
Client Success Story: Performance Marketing Is Where Investments Deliver with Ken Bott, Head of Digital & Loyalty for PDQ Chicken

Since launching its loyalty program, PDQ Chicken has continuously improved the program and promotions that make the brand a favorite. Ken will discuss how PDQ is using customer data to drive real results and what it has meant to the business.

9:45 a.m.
Break

Enjoy snacks and beverages in the foyer. Then, check out a demo on the big screen. You can also sign up to give a video testimonial at the registration table. It’ll take less than five minutes and there’s extra swag involved!

10:00 a.m.
Idea Exchange with Andrea Mulligan, Chief Customer Officer

This is the place to go deep on any question you have about improving the performance of your guest-engagement strategy. The Paytronix team and your colleagues from other brands will be on hand to suggest new ideas and directions on a variety of topics. Pick a table topic, interact, and then switch to a new table to learn even more. You’ll want a notebook and pen for this one!

11:00 a.m.
Keynote: Delivering the Digital Restaurant and Convenience Store with Carl Orsbourn, Thought Leader and Author

Carl is a global retail executive and board member whose experience spans blue-chip companies (BP-owned ampm), disruptive start-up ventures (Kitchen United), and restaurants (ALFA Co.). As Head of Retail at ampm, he was responsible for repositioning the branded food-and-beverage offering while achieving $1.3 billion in retail sales and growing the network to over 1,000 franchise locations. At Kitchen United, he established the operating model and led operations and customer success by working closely with restaurant partners like Chick-fil-A and Sweetgreen. As the keynote speaker at PXUX22, Carl will share insights from his book, Delivering the Digital Restaurant, and discuss digitizing convenience retail.

12:00 p.m.
Lunch

Enjoy a buffet lunch that takes place just outside of the Copper Ballroom. When you sit with someone you haven’t met yet, try this conversation starter: “What’s the funniest thing that’s ever happened to you at a conference?”

1:00 p.m.
Introducing the New-and-Improved Client Portal with Parker Chase-Corwin, VP of Customer Success & Support

Taking your programs to a whole new level has never been easier with the content that’s now available on the new client portal. Easy access and immediate search results make getting an answer to your question fast and frictionless. And if you’d still like to talk with our super-smart support team, you can give us a call to chat.

1:30 p.m.
Client Success Story, Chris Schefler, Director of Brand Management for Mr. Pickle’s Sandwich Shop

Chris and his team have transformed the Mr. Pickle’s concept so that it can better serve customers, fulfill its mission of “Making the Guest Happy,” and sell more franchises. You’ll hear how Chris is using digital transformation as a foundational element for promoting growth of this 46-unit, California-based premium sandwich concept.

2:15 p.m.
Get Your Program in Shape with Paytronix Boot Camp led by Julia Bigwood, Bonnie Woods, and Ryan Compton

This action-packed boot camp will deliver 12 best practices that are must-haves for high-impact programs. You may already be employing a few of them, but this session promises to deliver at least one forehead-slapping idea you’ll want to use before the end of the week.

3:00 p.m.
Wrap-Up with Charles Gray, CRO

Phew – we packed a ton into our two days together. After we conclude the conference with some feedback, be sure to mark your calendars for this time next year. We’ll be finishing up before 3:30 p.m.

Register Today!

Regular price tickets are $395 per person

Highlights from Past PXUX events

Paytronix Uptop Conference Photos 2019 63
Event Redrocks
Paytronix Uptop Conference Photos 2019 126
PXUX 2019 2
Paytronix Uptop Conference Photos 2019 130
Event Redsox
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PXUX 2016 2
Paytronix Uptop Conference Photos 2019 149
PXUX 2017 2
Paytronix Uptop Conference Photos 2019 153
Event Redsox 2
Paytronix Uptop Conference Photos 2019 208
Event Redrocks 3
Paytronix Uptop Conference Photos 2019 230
PXUX 2018
Paytronix Uptop Conference Photos 2019 522
PXUX 2017
Paytronix Uptop Conference Photos 2019 523
Event Redrocks 6
Paytronix Uptop Conference Photos 2019 74
PXUX 2018 2
Paytronix Uptop Conference Photos 2019 2
Event Redrocks 2
Paytronix Uptop Conference Photos 2019 16
PXUX 2019
Paytronix Uptop Conference Photos 2019 25
Event Redrocks 4
Paytronix Uptop Conference Photos 2019 26
Mystery Bash
Paytronix Uptop Conference Photos 2019 37
Event Redrocks 9
Paytronix Uptop Conference Photos 2019 38
Event Redrocks 8
Paytronix Uptop Conference Photos 2019 40
Paytronix Uptop Conference Photos 2019 57
Event Redrocks 7
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Event Redrocks 5
Paytronix Uptop Conference Photos 2019 61
PXUX 2016
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FAQs

The conference is being offered both in-person and virtually. The in-person sessions will be at the Kimpton Hotel Born in Denver, Colorado

Fill out the registration form on this page. After completing the form, you’ll receive a confirmation email with event details. Please book your hotel as soon as possible, as the number of rooms we have reserved for a discounted rate is limited. 

We pack both days full of information and fun. If you leave early, there is no credit or refund for one day of attendance. 

Yes. On Wednesday, a delicious selection for breakfast, lunch, dinner, and snacks will be provided. On Thursday, it’s breakfast, lunch, and snacks. 

We will do our best to accommodate all dietary restrictions. Please indicate your preferences when you complete the registration form. 

We’re constantly adding great content to PXUX, so check this page frequently to see the latest agenda. 

We are always looking for dynamic speakers with great stories to tell. Please email the PXUX team at [email protected] and include “PXUX 2022 Speaker” in the subject line. Provide a summary of who you are and the topic on which you’d like to present, and we’ll be sure to reach out to you to discuss further. 

Yes, just let us know that you want to attend in person. You can email Shannon Powell at [email protected]. 

As the PXUX event date approaches, we will keep in touch with event updates, and you will receive information about how to log into the virtual platform. We will be using Socio to deliver the content for this event. 

You may share the event link with a co-worker, but they will need to register on their own for the PXUX 2022 event. 

No, PXUX is a live event and sessions are only available in person or during the live-stream.  

Yes, each session will include time for questions and feedback. We can’t wait to hear from you! 

You can reach out to the PXUX Planning Committee at 617-649-3300, ext. 301, or you can email Michelle Tempesta at [email protected].