Paytronix Blog

ApplePay at Panera NRF

Written by Joel Udwin | Jan 15, 2018

Today, Paytronix customer Blaine Hurst, President & CEO, Panera Bread, is presenting Panera’s new ApplePay capabilities alongside Jennifer Bailey, Vice President, Internet Services, Apple Pay, in a session on “delivering the modern shopping experience” at the NRF Big Show 2018 in New York City.

As we explained in the Paytronix Blog “Boost Customer Loyalty with Enhanced Apple Pay Integration”:

“The speed of Apple Pay can now be combined with an incredible convenient loyalty experience for all Paytronix customers. The recently completed integration of Apple Pay with the Paytronix Rewards Platform promises easy, secure and private mobile payments that simultaneously record loyalty data in a single NFC tap that’s fast and convenient.”

The deep integration we have developed between the Paytronix loyalty platform, Apple Pay, & Panera’s POS creates an easy to use loyalty and payment flow which will increase line speed. If a guest is a loyalty member, their loyalty information flows in one tap with payment to the POS. If they are not a member, the system will prompt the guest to join the program via Apple Pay, opening up a new method for marketers to acquire guests into their engagement programs.

Check out this video to see how it works