Industry trends, expert insights, and customer success stories at PXUX 2021 // REGISTER TODAY

Year in Review: How Did Your 2020 Gift Card Sales Stack Up?

Gift Card Report 2021 Cover Image

Like everything else in 2020, restaurant gift card sales were unconventional. While the COVID-19 pandemic triggered a 31.8% decline in number of cards sold across all service types as compared to 2019, some trends were surprising. 

QSRs were the ultimate victors, capturing upwards of 60% of the restaurant gift card market, and in-store sales saw the smallest decline of any sales channel. This webinar will provide you with a sense of how your brand's sales stacked up against the rest of the industry, and includes insights from industry experts about what tactics were most successful during a turbulent year. 

 

 
Are You Keeping Your Loyal Guests Active?
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How well is your brand keeping your most loyal guests engaged? This data brief focuses on measuring member activity and provides benchmarks for monthly active users so you can determine how your brand is performing against industry standards. You’ll learn more about determining your loyalty program's impact, evaluating the effectiveness of program, and tips for improving activity with a few key strategies.