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What can the Plenti® program teach us about loyalty?

The Plenti® program was one of the first coalition programs in the U.S. and boasted many major retailers under its umbrella. But recently, the program's future seems to be in jeopardy with some brands launching their own reward program outside of the Plenti brand.

In this webinar, we will look at the Plenti program and evaluate the state of loyalty in coalition programs.

Join us to learn:

  • Why brands are developing their own loyalty program.
  • What are the pros and cons to being involved in the Plenti program?
  • What all brands can learn from coalition programs.

Enjoy the webinar!

 
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