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What Can McDonald's Teach Us About Loyalty Programs?

 

After 76 years in business, McDonald's is launching a loyalty program, and by doing so its teaching everyone a valuable lesson. If you're wondering what a company that thrived for decades without loyalty can teach you about your own loyalty program, this is the webinar for you. 

In this 30-minute session, we'll evaluate the state of loyalty among McDonald's and its fast-food competitors and discuss why loyalty has become so important to companies that never needed it before. You'll gain new insights into the benefits of loyalty, and how to manage a loyalty program that fits any kind of restaurant concept or size.

Enjoy the on demand presentation! 


Disclaimer: Paytronix is not affiliated with McDonald's or other brands mentioned in this program, nor is this webinar sponsored or endorsed by any of those brands. This webinar is based on publicly available information and Paytronix's independent analysis of the industry.

 
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Loyalty programs deliver outstanding financial returns by motivating guests to visit more often and spend more with each visit.

 

However, one loyalty program style does not necessarily work for all restaurant brands and service types. Learn about a variety of different programs to find the right fit for your brand.